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The Impact of Retailer‘s In-store Tactics on Store Performance in case of Variety Enhancer and Fill-ins Categories (다양성 추구용과 구색용 카테고리에 대한 소매입체의 점포 내 전술 실행이 점포성과에 미치는 영향)

  • Chun, Dal-Young;Kwon, Ju-Hyoung
    • Journal of Distribution Research
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    • v.10 no.4
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    • pp.1-22
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    • 2005
  • The major objectives of this study are twofold. The first is to discover which in-store tactics influence store performance when a retailer implements category management in variety enhancer and fill-ins categories. The second is to analyze how and why specific in-store tactics achieve better or worse performance than other in-store tactics across categories. The data were collected using scanner data and direct observations in 'A' discount store which is one of the representative discount stores in Korea. The in-store tactics were measured by product assortment, temporary price discount, price and non-price promotion, and shelving. The store performance was measured by sales and gross margin return on inventory investmant(GMROI). Empirical results analyzed by multiple regression were as follows: In variety enhancer category, the significant factors affecting sales were product assortment, temporary price discount, price promotion, and shelving. Non-price promotion also influenced GMROI positively but product assortment impacted on GMROI negatively. In fill-ins category, the significant factors affecting sales and GMROI were product assortment and shelving. However, the other factors such as temporary price discount, price promotion, and non-price promotion had no significant influence on both sales and GMROI. This paper presents a number of theoretical and managerial implications of the empirical results and concludes by addressing limitations and future research directions.

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Media Reporting of Natural Disaster: the Case of Typhoon Rusa (자연재난 보도의 특성 분석: 태풍 루사의 사례 연구)

  • Kim, Man-Jae
    • Journal of the Korean Society of Hazard Mitigation
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    • v.5 no.3 s.18
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    • pp.1-9
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    • 2005
  • The primary source of disaster information for victims as well as ordinary people is mass media. In spite of their importance, the media often inaccurately portrays reality, which has stimulated academic debates. In Korea, however, media reporting patters of disaster have been hardly addressed. Therefore, the paper analyzes how newspaper and television news have reported typhoon Rusa between August 29 and October 1 in 2002 by using KINDS(Korean Integrated News Database System). The results show that television news tend to present more soft news stories emphasizing human interest stories than newspaper articles, relying on victims as primary interviewees. It is also pointed out that the Korean media do not play a significant role in providing disaster information to public regarding how to lessen the effects of impact through preparation. Disaster mythology representing wrong beliefs about human behavior in disaster is found in Korean media reporting, too. Unlike their western counterparts, however, Korean media seem to use the dependency image of helpless victims in order to stimulate donations. Analyses of disaster reporting patterns suggest that, in make disaster warning messages associated with behavioral responses, credible and official sources should provide clear and precise warning messages to the media, and the media also need to stress individual responsibilities in protecting his or her own properties not to make victims heavily dependent on public supports, while inducing donations.

Field records of Dr. Tchang-Bok Lee based on herbarium specimens deposited at SNUA (서울대학교 농업생명과학대학 수목원 수우(樹友)표본관(SNUA)에 소장된 채집표본을 근간으로 한 이창복교수의 채집기록)

  • Chang, Chin-Sung;Kim, Hui;Jeon, Jeong-Ill
    • Korean Journal of Plant Taxonomy
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    • v.33 no.4
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    • pp.455-472
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    • 2003
  • The period from 1946 until his retirement from Department of Forest Resources, Seoul National University was a time of research and professional activity on many fronts for Korean Plant Taxonomy. From 1952 to 1984, he travelled south Korea and collected more than 70,000 specimens. Working out of this project, Dr. Lee developed the SNUA herbarium (Herbarium of The Arboretum of Seoul National University) as the best University herbarium in Korea for the modem floristic work. Dr. Lee's first interest rests on his contributions to our understanding of the twig identification in early 1950. Asian deciduous oak taxa have attracted particular focus to him late 1950 and early 1960. Accordingly Dr. Lee has been one of the specialists on systematic study of Asian oak which is a basis of identification in eastern Asia now. Dr. Lee's contributions concerning rare and endangered plants in Korea provide a tremendous information after a Japanese taxonomist, T. Nakai did in early 1920 to late 1930 in Korea. During his fourteen year career from 1970 to 1984, Dr. Lee spent time to investigate flora of many local and National Park sites. Much of his effort was directed to the voucher specimens for which he worked for the Illustrated Flora of Korea and also served as a field collector. These collections at SNUA enabled us to extend our educational outreach from the local to the national flora research. Although Dr. Lee has been and continues to be the soul of SNUA, collection records about his purpose and aim for each trip are not well documented except date and field studied sites. This lesson enables us to tackle the same issue of balancing quantity and quality with well documented specimens now.

Considerations on a Transportation Simulation Design Responding to Future Driving (미래 교통환경 변화에 대응하는 교통 모의실험 모형 설계 방향)

  • Kim, Hyoungsoo;Park, Bumjin
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.14 no.6
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    • pp.60-68
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    • 2015
  • Recent proliferation of advanced technologies such as wireless communication, mobile, sensor technology and so on has caused significant changes in a traffic environment. Human beings, in particular drivers, as well as roads and vehicles were advanced on information, intelligence and automation thanks to those advanced technologies; Intelligent Transport Systems (ITS) and autonomous vehicles are the results of changes in a traffic environment. This study proposed considerations when designing a simulation model for future transportation environments, which are difficult to predict the change by means of advanced technologies. First of all, approximability, flexibility and scalability were defined as a macroscopic concept for a simulation model design. For actual similarity, calibration is one of the most important steps in simulation, and Physical layer and MAC layer should be considered for the implementation of the communication characteristics. Interface, such as API, for inserting the additional models of future traffic environments should be considered. A flexible design based on compatibility is more important rather than a massive structure with inherent many functions. Distributed computing with optimized H/W and S/W together is required for experimental scale. The results of this study are expected to be used to the design of future traffic simulation.

The Analysis of the Effects of the Previous Corporate Internal Reservation on the Current Investments and Dividends : The Verification of Significance through Dummy Variables under Industrial Classification (법인의 전기 유보금이 당기 투자 및 배당에 미치는 효과 분석 : 업종별 더미변수를 통한 유의성 검증)

  • Yoo, Joon-soo
    • Journal of Venture Innovation
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    • v.2 no.1
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    • pp.131-151
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    • 2019
  • This paper is conducted to find out if the previous corporate internal reservation has a significant effect on current investment and dividend payments by using the dummy variables of each classified industry. The results of the research show that previous corporate internal reservation had a significant effect on current material investments in following fields - manufacturing industries, technical services, wholesale and retail industries, information services, construction and transportation industries - over two years. Especially, investments in tangible assets were more effective than those in development expenses. In human resource investment, previous corporate internal reservation had a significant effect on current human investments in fields of manufacturing, technical services, information services and transportation industries. Among them, investments in education training expense and welfare benefit expense were more effective than those in wages. In the dividend section, previous corporate internal reservation had a significant effect on current dividends in the fields of manufacturing, wholesale and retail, information services, transportation industries, and in other businesses. Among them, Expenditure on dividend amounts was found to be more effective than that on dividend ratio. This paper contributed to the field in a way of empirically demonstrating the effects of previous corporate internal reservation on current investments and dividends by using the method of industrial classification. On the other hand, it also has a limitation since collecting precise taxation data was practically difficult. Therefore, a further developed study is required to find out the standard which shows exactly how much the measured results of the regression analysis reflect the effects of the government policies. Moreover, it is considered necessary for the government to devise policies on vagueness and uncertainties in the domestic and overseas economic and business environments so that companies can conduct investment with confidence.

Factors Affecting Carbon-Labeling Brand Loyalty : Applying Value-Attitude-Behavior Model (탄소라벨링 브랜드 충성도를 결정하는 요인: 가치태도행동 모형의 적용)

  • Kim, Gwang-Suk;Park, Kyungwon;Park, Kiwan
    • Journal of Environmental Policy
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    • v.13 no.3
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    • pp.109-133
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    • 2014
  • With a growing concern about climate change and green house gases mitigation, carbon labeling policy has been launched in several countries as an environmental policy which connects low carbon production to low carbon consumption. This research aims to propose a model that explains consumers' attitude and brand loyalty toward carbon labeling products. This model specifies the consumer's psychological processes by which consumer values, such as autonomy and environmental values, affect carbon labeling product and corporate images and finally form brand loyalty toward carbon labeling products. Panel data were collected in two separate surveys and analyzed using a structural equation technique. Results are summarized as follows. First, consumers' autonomy value(AV) positively affects locus of control(LC) and corporate image(CI). Second, consumers' environmental value(EV) positively influences perceived consumer effectiveness(PCE), which in turn has a negative effect on perceived barriers(PB). Perceived barriers finally affect product image(PI) negatively. Third, both corporate image and product image have causal relationships with brand loyalty. Our results suggest that carbon labeling policy contributes not only to the reduction of greenhouse gases but also to the increase of consumers' attitude and brand loyalty toward carbon labeling products. This research also provides governments with directions for efficient environmental policy and firms with guidance on effective marketing strategies about carbon labeling.

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Experimental Studies of the Short-Term Fluctuations of Net Photosynthesis Rate of Norway Spruce Needles under Field Conditions (야외조건하(野外條件下)에서 독일가문비(Picea abies Karst) 침엽(針葉)의 순(純) 광합성률(光合成率)의 단기(短期) 변화(變化)에 대한 실험적(實驗的) 연구(硏究))

  • Bolondinsky, V.;Oltchev, A.;Jin, Hyun O.;Joo, Yeong Teuk;Chung, Dong Jun
    • Journal of Korean Society of Forest Science
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    • v.88 no.1
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    • pp.38-46
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    • 1999
  • Canopy structure conductances of a Norway spruce forest in the Solling Hills(Central Germany) and Central Forest Biosphere Reserve(320km to the north-west from Moscow) were derived from LE(latent heat flux) and H(sensible heat flux) fluxes measured(by Eddy correlation technique and energy balance method) and modelled(by one dimensional non-steady-state) SVAT(soil-vegetation-atmosphere-transfer) model(SLODSVAT) using a rearranged Penman-Monteith equation("Big-leaf" approximation) during June 1996. They were compared with canopy stomatal conductances estimated by consecutive intergrating the stomatal conductance of individual needles over the whole canopy("bottom-up" approach) using SLODSVAT model. The result indicate a significant difference between the canopy surface conductances derived from measured and modelled fluxes("top-down" approach) and the stomatal conductances modelled by the SLODSVAT("bottom-up" approach). This difference was influenced by some nonphysiological factors within the forest canopy(e.g. aerodynamic and boundary layer resistances, radiation budget, evapotranspiration from the forest understorey). In general, canopy surface conductances derived from measured and modelled fluxes exceeded canopy stomatal conductance during the whole modelled period, The contribution of the understorey's evapotranspiration to the total forest evapotranspiration was small (up to 5-9% of the total LE flux) and was not depended on total radiation balance of forest canopy. Ignoring contribution of the understorey's evapotranspiration resulted in an overestimation of the canopy surface conductance for a spruce forest up to 2mm/s(about 10-15%).

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한국 가정과 교육과정의 현황과 과제

  • 윤인경
    • Proceedings of the KHEEA Conference
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    • 2002.08a
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    • pp.5-19
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    • 2002
  • 재한국, 1995년제일차출대국가제정적가정과교육과정. 지후, 한국적가정과교육과정경마료7차적수정여개혁과정. 재차과정중, 가정과정불단지추극출신, 기과목명칭재변화, 필수자선 등 선과성질야재변화, 과치함축, 여기술과정합. 이차, 가정과변위남녀생공수적과목, 저취순응료사회발전적수요. 종한국적교육과정래간, 1년급도10년급시국민공용기본교육계단, 11년급도12년급시자선교육계단. 거차, 가정과교육과정적접배위여하 : 소학(5~6학년)위실과, 중학화고중(7~10학년)위"기술.가정", 고중(11~12학년)위"가전과학". 장종2003년개시실시적가정과과시안배위여하 : 소학각2과시, 7~12학년시각2.3.3.3과시, 11~12학년위6개등차. 최근, 청소년문제, 교육환경, 상시인성, 가정파양, 소비과잉, 학대아동, 등사회문제도근가정생활유착밀절적연계, 인차, 재반지교육중, 가정교육응수중시. 단시, 실제상병불시여차. 작위교육주체적교사화부모도몰유인식도저개실정. 인차, 가정학자여교사유심요주근지거연구가정교육. 우기시, 유필요근중국, 일본, 등저사아주국가호상교류화합작적과정중거탐색가정교육적안정발전. 하면파미래가정학육발전적방향건의여하 : 1) "가정" 과시이가정과위연구대상적가정학적독립적연구요영역. 가정경적연구감상시 "가정", 타이가정생활질량적제고위기연구목적. 인차, 재가정교육중, 과목적명칭명명위 "기술. 가정", "가정일반". "가사" 시부합리적. 이응위 "가정" 2) 가정교육웅사중시성각색적변환, 직업적인직변고적각도출발, 사소학도고중분개위필수화선수과, 유남녀생공수. 3) 가정과과시재축점축단. 도시유우교육과정적축단이인기적피면불료적현상. 단시고 여가정과시실천, 실험성과목응보장기최저적과시, 최기마필수유지현재적과시. 4) 향래, 한국적가정교육과정기이가정과위기본철학배경화리념, 우급시파국가교육과정적배경화이념, 가정학적발전동태반영재교육과정중, 즉강조즘요교. 단시, 경력료반복적변혁지후, 최근, 각중시즘양거배양학생적십 요 양적능력여가치. 인차, 가정교육파교육목라방재즘루거제고가정생활적질량, 즘루거호조화가정생활화직업생활, 즘양거개발합리지해결화실천가정생활적가치관. 5) 최근, 가정교육파교육방향화목라방재거배양학생작위독립적개인, 작위가족적성원, 작위사회성원래주인생도로적능력. 인차, 가정교육이인적생활위중심. 우거섭급학생재성장과정중소우도적문제,재거포괄재가정화사회생활중소우도적문제. 즉거배양해결가정생활중소우도적소유적 문종적종합능력. 6) 가정과재교학방법화교학평개상, 응채용실험, 실습, 관찰 등방식, 응반체험성, 실천성경험. 위차, 응필편기험적실험, 실습설비. 7) 확정교육과정편제적치후, 응제고일반교육학자적참여율, 가정교육학자응적극참여 제정교청정책적유관교육적각종위원회. 재제정정책적과정중각진소능, 적극제출건고성적의황. 8) 한, 중, 일 삼국권원층립가정교육과정도작사, 위삼국교육과정적량호발전주공헌.

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Trends of Semantic Web Services and Technologies : Focusing on the Business Support (비즈니스를 지원하는 시멘틱 웹서비스와 기술의 동향)

  • Kim, Jin-Sung;Kwon, Soon-Jae
    • Journal of Intelligence and Information Systems
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    • v.16 no.4
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    • pp.113-130
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    • 2010
  • During the decades, considerable human interventions to comprehend the web information were increased continually. The successful expansion of the web services made it more complex and required more contributions of the users. Many researchers have tried to improve the comprehension ability of computers in supporting an intelligent web service. One reasonable approach is enriching the information with machine understandable semantics. They applied ontology design, intelligent reasoning and other logical representation schemes to design an infrastructure of the semantic web. For the features, the semantic web is considered as an intelligent access to understanding, transforming, storing, retrieving, and processing the information gathered from heterogeneous, distributed web resources. The goal of this study is firstly to explore the problems that restrict the applications of web services and the basic concepts, languages, and tools of the semantic web. Then we highlight some of the researches, solutions, and projects that have attempted to combine the semantic web and business support, and find out the pros and cons of the approaches. Through the study, we were able to know that the semantic web technology is trying to offer a new and higher level of web service to the online users. The services are overcoming the limitations of traditional web technologies/services. In traditional web services, too much human interventions were needed to seek and interpret the information. The semantic web service, however, is based on machine-understandable semantics and knowledge representation. Therefore, most of information processing activities will be executed by computers. The main elements required to develop a semantic web-based business support are business logics, ontologies, ontology languages, intelligent agents, applications, and etc. In using/managing the infrastructure of the semantic web services, software developers, service consumers, and service providers are the main representatives. Some researchers integrated those technologies, languages, tools, mechanisms, and applications into a semantic web services framework. Therefore, future directions of the semantic web-based business support should be start over from the infrastructure.

Detection of Gene Interactions based on Syntactic Relations (구문관계에 기반한 유전자 상호작용 인식)

  • Kim, Mi-Young
    • The KIPS Transactions:PartB
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    • v.14B no.5
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    • pp.383-390
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    • 2007
  • Interactions between proteins and genes are often considered essential in the description of biomolecular phenomena and networks of interactions are considered as an entre for a Systems Biology approach. Recently, many works try to extract information by analyzing biomolecular text using natural language processing technology. Previous researches insist that linguistic information is useful to improve the performance in detecting gene interactions. However, previous systems do not show reasonable performance because of low recall. To improve recall without sacrificing precision, this paper proposes a new method for detection of gene interactions based on syntactic relations. Without biomolecular knowledge, our method shows reasonable performance using only small size of training data. Using the format of LLL05(ICML05 Workshop on Learning Language in Logic) data we detect the agent gene and its target gene that interact with each other. In the 1st phase, we detect encapsulation types for each agent and target candidate. In the 2nd phase, we construct verb lists that indicate the interaction information between two genes. In the last phase, to detect which of two genes is an agent or a target, we learn direction information. In the experimental results using LLL05 data, our proposed method showed F-measure of 88% for training data, and 70.4% for test data. This performance significantly outperformed previous methods. We also describe the contribution rate of each phase to the performance, and demonstrate that the first phase contributes to the improvement of recall and the second and last phases contribute to the improvement of precision.