• Title/Summary/Keyword: 경쟁적잇점

Search Result 1, Processing Time 0.014 seconds

A Study for Strategic Congruence Effects of Information System Technology Structure (정보시스템기술 구조의 전략 적합성 효과에 관한 연구)

  • Chung, Lak-Chae
    • The Journal of the Korea Contents Association
    • /
    • v.4 no.1
    • /
    • pp.40-48
    • /
    • 2004
  • In a study involving 52 large organizations in the savings institutions industry, the relationship between information systems technology(IT) structure and competitive strategy was investigated based on structural contingency theory. Two dimensions of IT structure and two types of competitive strategy were employed to test a contingency mood. It was found that enhanced congruence between IT structure and competitive strategy was associated with higher competitive advantage. The structural dimension significantly associated with the "defender" strategic stance was more centralized and more integrated application of IT, while the structural dimension significantly associated with "prospector〃 positioning was more decentralized and less integrated application of IT.lication of IT.

  • PDF