• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2000.04a
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• pp.417-425
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• 2000

시각적 의미의 개발에 바탕을 둔 색채 디자인 연구는 인간의 감성을 중시하는 새로운 패러다임을 맞이하여, 보다 확장적이고 다양한 연구로 발전되고 있다. 특히 화장품 브랜드의 개발과정에서 색채연구의 기능과 역할은 보다 새로운 차원으로 확대, 발전될 수 있는 가능성이 많다. 본 연구의 목적은 허브 식물이 가진 치료 효과와 심신을 편안하게 해주는 감성적 요인을 이용하여, 다차원적 감성을 활용한 색채 연구 방법론을 개발하고 이를 통한 자연성 화장품 브랜드의 이미지 전략을 수립하는데 있다. 허브 식물과 사용자 간의 감성적 교류에 대한 다차원적 특성은 '프리메라'라는 자연성 화장품 브랜드를 위한 감성적 이미지 개발 전략의 사례연구를 통하여 연구되었다. 본 사례 연구에서는 여성의 피부 특성에 따른 세 종류의 시각적/촉각적 색채 이미지 접근 방법을 분석하고, 이를 통한 활용 색체 팔레트를 개발함으로써 프리메라가 갖고 있는 브랜드의 이미지를 확고히 전달할 수 있는 감성 언어 체계를 개발하였다.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2009.05a
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• pp.51-54
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• 2009

다양한 미디어에서 인물과 색채는 가장 중심적인 요소로서 활용되므로 인물의 표정에서 느껴지는 감성과 색채 자극에 대한 감성적 반응에 연구는 심리학 분야에서 각각 심도 있게 연구되어왔다. 본 연구에서는 감성 자극물로서의 얼굴 표정과 색채가 상호 작용을 하였을 때 이에 대한 감성적 반응에 대하여 조사하는데 그 목적이 있다. 즉, 인물의 표정과 배경 색상을 배치하였을 때 인물의 표정에서 느껴지는 감성이 어떻게 변하는지에 관한 실험 연구를 진행하여 이를 미디어에서 활용할 수 있는 방안을 제시하고자 한다. 60명의 피실험자들을 대상으로 진행한 실험연구에서는 Ekman의 7가지의 universal facial expression 중 증오(Contempt)의 표정을 제외한 분노(Anger), 공포(Fear), 역겨움(Disgusting), 기쁨(Happiness), 슬픔(Sadness), 놀람(Surprising) 등의 6가지의 표정의 이미지를 인물의 표정으로 활용하였다. 그리고, 배경 색채로서 빨강, 노랑, 파랑, 초록의 색상들을 기준으로 각각 밝은(light), 선명한(vivid), 둔탁한(dull), 그리고 어두운(dark) 등의 4 가지 톤(tone)의 영역에서 색채를 추출하였고, 추가로 무채색의 5 가지 색상이 적용되었다. 총 120 장(5 가지 얼굴표정 ${\times}$ 20 가지 색채)의 표정에서 나타나는 감성적 표현을 평가하도록 하였으며, 각각의 피실험자는 무작위 순위로 60개의 자극물을 평가하였다. 실험에서 측정된 데이터는 각 표정별로 분류되었으며 배경에 적용된 색채에 따라 얼굴 표현에서 나타나는 감성적 표현이 다름을 보여주었다. 특히 색채에 대한 감성적 반응에 대한 기존연구에서 제시하고 있는 자료를 토대로 색채와 얼굴표정의 감성이 상반되는 경우, 얼굴표정에서 나타나는 감성적 표현이 약하게 전달되었음을 알 수 있었으며, 이는 부정적인 얼굴표정일수록 더 두드러지는 것으로 나타났다. 이러한 현상은 색상과 톤의 경우 공통적으로 나타나는 현상으로서 광고 및 시각 디자인 분야의 실무에서 활용될 수 있다.

• Archives of design research
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• v.16 no.2
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• pp.335-344
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• 2003

There are various schemes to improve the environment of a rir in which we dwell. Among them environment color is one of formative elements that compose a city environment, the recognition about it is coming to be high gradually. A stabilized appropriate color of city environment gives a psychological social cultural effect to the people and also can be a useful method even in public information of city image, To give a citizen sensitive aesthetic and emotional satisfaction, a systematic rational design approach is necessary in an environment color plan. Hereupon, this study suggests one model of a concrete substantial color design through analyzing a present condition, for example, an existing environment, a case study about similar space, and a question investigation for finding out preference image and applying them to the color design. Through a rational systematic environment color design one can expect several effects making identity in a region, increasing a peculiar image or unity reinforcement by total application of color scheme, creating a visual environment with aesthetic characteristic, and efficiency of continuous color management system.

• Proceedings of the Korean Institute of Interior Design Conference
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• 2002.04a
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• pp.48-52
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• 2002

Nowadays, the color of the interior effects people's thought, behavior and even the psychological state and this led to the presence of emotional design. The color is perceived as the main image of the apartment, and if applied from the early state of designing it can create a more rational and emotional interior. The purpose of this study is to understand the emotional factors by color taste characteristic and the application to living space. The living space of apartments will express people's emotion more aggressively and variously in the coming years.

• Science of Emotion and Sensibility
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• v.13 no.4
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• pp.789-796
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• 2010

The purpose of this study was to test a large screen and rear-projected virtual reality (VR) interface in color choice for environmental design. The study piloted a single three-dimensional model of a bedroom including furniture in different color combinations. Using a mouse with an $8'{\times}6'$ rear-projector screen, participants could move 360 degree motion in each room. The study used 34 college students who viewed and interacted with virtual rooms projected on a large screen, then filled out a survey. This study aimed to understand the interaction between the users and the VR interface through measurable dimensions of the interaction: interest and user perceptions of presence and emotion. Specifically, the study focused on spatial presence, topic involvement, and enjoyment. Findings should inform design researchers how empirical evidence involving environmental effects can be obtained using a VR interface and how users experience the interaction with the interface.

• Proceedings of the Korean Institute of Interior Design Conference
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• 2008.05a
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• pp.105-108
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• 2008

Beijing as one of the prosperous cities has been attracting more and more to the people in China and overseas because of the coming Olympic Games. And the housing enterprises have become extremely popular as follows. The request of housing designation has also been increased and a color factor should be the key point of housing designation. This study is a research of perceptual color designation in public residential housing in Beijing. In particular, this study will deal with the color designation development trend of public residential housing in Beijing after an analysis of color designation of high-class residential housing from 2000 to 2007 in Beijing. Color around people is not only understood more rationally and personally in 21 century but also it is pursued to get a brand-newly incentive from tradition. While color could give housing many wonderful looks. Chromatics people have had a deeper acknowledge of color and color function so color has played a key role of housing designation. Color effect on people in physical and physiology aspect is getting more important. The color issue are one of the most effective and efficient factor in the in public residential housing, therefore this study deal with this issue 'How to effectively use the color in public residential housing space.

• Proceedings of the Korean Society for Emotion and Sensibility Conference
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• 2001.11a
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• pp.154-157
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• 2001

자동차 인테리어 디자인에 있어서 색상은 외형디자인과 함께 사용자의 감성적 평가를 결정짓는 중요한 요인중의 하나이다. 그러나 이러한 중요성에도 불구하고 이에 대한 체계적인 연구가 이루어지지 않고 있는데 그 주된 이유로 자동차 프로토타입 모델의 완성 전에 가상적인 색상 배색 시뮬레이션을 해 볼 수 있는 기술적 기반이 미약했음을 들 수 있다. 다행히 최근의 컴퓨터 하드웨어 발달로 자동차 색상계획 단계에서 실시간으로 색채 배색효과를 시뮬레이션 할 수 있는 환경의 구축이 가능해지고 있다. 본 연구에서는 색상이미지에 대한 사용자 감성척도를 기반으로 색상 배색 디자인을 지원할 수 있는 자동차 인테리어 색상 배색 지원 시스템을 제안하고자 한다. 지원 시스템은 색상 감성 요소의 수집을 위한 정보수집 모듈, 색채 감성과 색상 속성의 상관관계를 추출하기 위한 컬러 감성 해석 모듈, 디자이너의 색상 배색을 지원하기 위한 시뮬레이션 모듈, 도출된 배색의 평가 테스트를 위한 평가 지원 모듈로 구성된다.

• The Journal of the Korea Contents Association
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• v.20 no.2
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• pp.572-580
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• 2020

Recently released AI speakers show a pattern of interacting with the user by mainly with voice and simultaneously displaying simple and formal visual feedback through status LED light. This is due to the limitations of the product characteristics of the speaker, which makes it difficult to interact variously, and even such visual feedback is not standardized for each product, and thus does not give a consistent user experience. By maximizing the visual elements that can be expressed through color and abstract movement to assist voice feedback, the product can provide the user with an extended experience that includes not only functional satisfaction but also emotional satisfaction. In this study, after analyzing the interaction methods of the existing AI speakers, we examined the theory of color communication in order to expand the visual feedback effect, and examined the meaning and expression technique of Color Field Painting, an art genre that maximizes the emotional experience by using only color. Through this, the AI speaker's visual communication function was expanded by designing a way to feedback communication status using LED light.

• Archives of design research
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• v.17 no.2
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• pp.55-66
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• 2004

Full-length Animation has been producing very actively with a large of U.S.A and growing rapidly as a pare of entertainment industry since the middle of the 1990's. However, in actual fact, Korea Animation doesn't have any characteristics as compared with Japan Animation & U.S.A Animation's growth. It is owing to in financial difficulty and that there's no conversion about consciousness that Animation is only for children. This study is constructed with color information as the central figure from a gradation of information delivery and analyzed ‘Image Color’ of full-length animation which is produced by large studio in U.S.A. This study predicts about past, present and future of animation centering around a color that visual sensitivity factor which recognize enormous information very quickly among sensitivity stimulus of human being. With this study analysis a color of U.S.A animation, looking for sensitivity color factor that react to elaborate and delicate stimulus, and then expressed color from developed animation skill apply to sensitivity industry.

• Journal of Digital Convergence
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• v.19 no.2
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• pp.403-408
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• 2021

From the perspective that RPG games give players a sense of reality, the characterization of game characters can be said to be at the heart of design behavior. The personality of a unique character enhances the player's concern and commitment, allowing players to experience a variety of experiences. Through theoretical research and case analysis, this paper analyzes the expression of individuality in RPG game character design. In the RPG game, the way to express the character's individuality is first based on the game's time-space background, plot, task, etc. to inform the character's general gender, race, occupation, and skills. In line with the application and use of the characters, the roles will be developed in a concrete and rich way, and the shapes, movements, colors, costumes and weapons will be more refined. The purpose of this study is to obtain the main factors that influence RPG character's personality design from the viewpoint of perceptual design theory. In addition, it is proposed that the RPG game character personality design method should be adopted.