1 |
Aronica, J., "Pinterest Drives More Referral Traffic Than Google Plus, YouTube and LinkedIn Combined", Shareholic, 2012. Available at https://blog.shareaholic.com/pinterest-referral-traffic/ (Accessed May 12. 2014).
|
2 |
Bercovici, J., "Pinterest Confirms Raising Another $200M At $5B Valuation", Forbes, 2014. Available at http://www.forbes.com/site/jeffberco vici/2014/05/15/pinterest-confirms-raising-200m-at-5b-valuation/ (Accessed July 23. 2014).
|
3 |
Emarketer, "Driven by Facebook and Google, Mobile Ad Market Soars 105% in 2013", 2014a. Available at http://www.emarketer.com/Article/Driven-by-Facebook-Google-Mobile-Ad-Market-Soars-10537-2013/1010690#sthash.cced6WoP.dpuf (Accessed April 22. 2014).
|
4 |
Emarketer, "Marketing Interest in Pinterest, Google+ Climbs", 2012b. Available at http://www.emarketer.com/Article/Marketing-Interest-Pinterest-Google-Climbs/1009547 (Accessed March 21. 2014).
|
5 |
Emarketer, "Smartphone Users Worldwide Will Total 1.75 Billion in 2014", 2014c. Available at http://www.emarketer.com/Article/Smartphone-Users-Worldwide-Will-Total-175-Billion-2014/1010536 (Accessed August 11. 2014).
|
6 |
Esty Pinterest website, Available at http://www.pinterest.com/etsy/.
|
7 |
Exact Target, "The social Break-up report #8", 2011. Available at http://www.exacttarget.com/resources/SFF8.pdf (Accessed December 22. 2013).
|
8 |
Facebook, "Quarterly Earnings Q4", 2014. Available at http://files.shareholder.com/downloads/AMDA-NJ5DZ/3606038770x0x746532/5c43ca27-de18-437a-b304-841a2052b98a/FB_Q114EarningsSlides20140421.pdf (Accessed February 5. 2014).
|
9 |
Feinleib, D., "How Facebook, Pinterest Compare In Social Commerce", Forbes, 2012. Available at http://www.forbes.com/sites/davefeinleib/2012/05/22/how-facebook-pinterest-compare-in-social-commerce/ (Accessed February 6. 2014).
|
10 |
Garside, J., "Facebook loses millions of users as biggest markets peak", theGuardian, 2013. Available at http://www.theguardian.com/technology/2013/apr/28/facebook-loses-usersbiggest-markets (Accessed June 30. 2013).
|
11 |
Gartner, "Gartner Survey Highlights Consumer Fatigue with Social Media", 2011, Available at http://www.gartner.com/newsroom/id/1766814 (Accessed November 23. 2013).
|
12 |
Joo, B.R., "Research on the Corporate Marketing Strategies of Global Korean Fashion Brands-Focusing on SWOT Analysis of Different Types of Inroads-", Journal of the Korean Society of Fashion Design, Vol.13, No.1, 2013.
|
13 |
Kim, S.K., Perfect Pinterest Guide, Cloudbooks, Seoul, 2012.
|
14 |
Lee, E., "Social sites becoming too much of a good thing : Many young folks burning out on online sharing", San Francisco Chronicle, 2006. Available at http://www.sfgate.com/news/article/Social-sites-becoming-too-much-of-a-good-thing-2548034.php (Accessed July 15. 2013).
|
15 |
Monetate, "EQ 1 2013", 2013. Available at http://assets.monetate.com/eq/EQ1_2013_final.pdf (Accessed October 14. 2013).
|
16 |
Moore, R.J., "Pinners be Pinnin' : How to Justify Pinterest's $3.8B Valuation", Rjmetrics, 2014. Available at http://blog.rjmetrics.com/2014/05/07/pinners-be-pinnin-how-to-justify-pinterests-3-8b-valuation/ (Accessed June 13. 2014).
|
17 |
Nielsen, "State of the media : The Social Report 2012", 2012. Available at http://www.nielsen.com/content/dam/corporate/us/en/reports-downloads/2012-Reports/The-Social-Media-Report-2012.pdf (Accessed January 25. 2014).
|
18 |
Park, S.H. and G.Y. Gim, "A Study on the Factors Affecting Continuous Intention and Expansion of Communication Channels", Journal of Information Technology Services, Vol.11, No.2, 2012.
|
19 |
Pinterest blog website, Available at http://blog.pinterest.com/.
|
20 |
Piqora.com, "Pinterest ROI Study by Piqora", 2013. Available at http://blog.piqora.com/pinterest-roi-study/ (Accessed January 11. 2014).
|
21 |
Sephora Pinterest website. Available at https://www.pinterest.com/sephora/.
|
22 |
Shopify.com, "How Pinterest Drives Ecommerce Sales", 2012, Available at http://www.shopify.com/ blog/6058268-how-pinterest-drives-ecommerce-sales (Accessed May 18. 2014).
|
23 |
Silver, H., E. Tan, and C. Mitchell, "Online Consumer Pulse : For the smaller shop, Pinterest brings sales", Bizrate Insights, 2012a. Available at http://www.bizrateinsights.com/blog/2012/07/17/online-consumer-pulse-forthe-smaller-shop-pinterest-brings-sales/(Accessed October 19. 2013).
|
24 |
Silver, H., E. Tan, and C. Mitchell, "Online Consumer Pulse : Pinterest vs. Facebook : Which Social Sharing Site Wins at Shopping Engagement?", Bizrate Insights, 2012b. Available at http://www.bizrateinsights.com/blog/2012/10/15/online-consumer-pulse-pinterest-vs-facebook-which-social-sharing-site-wins-at-shopping-engaement/ (Accessed October 19. 2013).
|
25 |
Wayfair website. Available at http://www.wayfair.com/.
|
26 |
Vision Critical, "From social to sale", 2013. Avai lable at http://www.visioncritical.com/sites/default/files/pdf/whitepaper-social-to-sale.pdf (Accessed September 27. 2014).
|