아태비즈니스연구 (Asia-Pacific Journal of Business)

  • 제15권3호
  • /
  • Pages.483-493
  • /
  • 2024
  • /
  • 2233-5900(pISSN)
  • /
  • 2384-3934(eISSN)
강원대학교 경영경제연구소 (KNU The Institute of Management & Economy Research)
권호 표지
DOI QR코드

DOI QR Code

시선추적기법을 활용한 고령층의 키오스크 사용성 연구

Study on the Elder's Kiosk Usability Using Eye Tracking Technique

  • 김현민 (경북대학교 식품외식산업학과) ;
  • 남장현 (경북대학교 식품외식산업학과)
  • Hyun-Min Kim (Department of Food and Food-Service Industry, Kyungpook National University) ;
  • Jang-Hyeon Nam (Department of Food and Food-Service Industry, Kyungpook National University)
  • 투고 : 2024.08.30
  • 심사 : 2024.09.25
  • 발행 : 2024.09.30
PDF 다운로드
⟨ 이전 논문 다음 논문 ⟩

초록

Purpose - This study evaluated the impact of digital literacy on the usability of kiosks among the elderly using eye-tracking technology. Participants were classified into high, medium, and low digital literacy groups, and their performance in usability metrics such as time to first fixation, fixation duration, and task completion time was compared. The goal was to uncover how digital literacy influenced elderly users' interactions with kiosks and to provide insights for targeted educational interventions. Design/methodology/approach - An experimental approach was employed, utilizing eye-tracking technology to assess the usability of a standardized kiosk interface among elderly participants. Participants were categorized into digital literacy groups based on a survey, and their performance across various usability metrics was recorded and analyzed. The study aimed to identify differences in visual attention and task performance that were linked to digital literacy levels. Findings - The study found that higher digital literacy levels were correlated with better performance in kiosk usability metrics. Participants with higher digital literacy had shorter times to first fixation, reduced fixation durations, and faster task completion times compared to those with lower literacy levels. These results emphasized the importance of digital literacy in facilitating more efficient use of kiosks by the elderly. Research implications or Originality - This study provided new insights into the importance of digital literacy in improving the usability of digital interfaces for older adults. By employing eye-tracking technology, it offered objective data on how digital literacy influenced visual attention and task performance. The findings suggested the need for comprehensive digital literacy programs tailored to the elderly, which could have helped bridge the digital divide and enhance their social inclusion.

키워드

과제정보

이 논문은 2021학년도 경북대학교 국립대학육성사업비에 의하여 연구되었음.

참고문헌

  1. Adhanom, I. B., P., MacNeilage and E. Folmer (2023), Eye tracking in virtual reality: a broad review of applications and challenges. Virtual Reality, 27(2), 1481-1505.
  2. Blattner, M. M., Sumikawa, D. A. and R. M. Greenberg(1989), Earcons and icons: Their structure and common design principles. Human-Computer Interaction, 4(1), 11-44.
  3. Cho, Won-Young, Ji-Na, Park, Jae-Jun, Hwang and Soo-Hyun Kim (2020), The Impact of Usability of Kiosk-based Food Service Stores on Relationship Quality. Journal of Event and Convention Studies, 37, 97-113.
  4. Choi, Jae-Hoon and Pan-Soo Kim (2022), A study on kiosk satisfaction level improvement: Focusing on Kano, Timko, and PCSI methodology. Asia-Pacific Journal of Business Venturing and Entrepreneurship, 17(4), 193-204.
  5. Duchowski, A. T. (2002), A breadth-first survey of eye-tracking applications. Behavior Research Methods, Instruments, & Computers, 34(4), 455-470.
  6. Eom Sa-rang, Hye-ri Shin and Young-sun Kim (2020), Factors Influencing Technology Utilization among Middle-Aged and Older Adults: A Comparative Study between the Middle-Aged and Elderly Populations. Journal of Korean Regional Informatization Society, 23(2), 171-202.
  7. Eshet, Y. (2004), Digital literacy: A conceptual framework for survival skills in the digital era. Journal of educational multimedia and hypermedia, 13(1), 93-106.
  8. Gilster. P. (1997), Digital literacy. Wiley Computer Pub.
  9. Ha, Jae-Hyeon and Seung-In Kim(2021), A study on the increase of kiosk user experience in Non-face-to-face Era for the Elderly -Focused on the McDonald Kiosk-. Journal of Digital Convergence, 19(8), 285-292.
  10. Holmqvist, K., M., Nystrom, R., Andersson, R., Dewhurst, H., Jarodzka and J., Van de Weijer (2011), Eye tracking: A comprehensive guide to methods and measures. oup Oxford.
  11. Hong, Seung-Yoon and Jong-Hoon Choi (2019), A study on fast food restaurant kiosk UI reflecting the characteristics of the elderly. Journal of the Korea Contents Association, 19(4), 556-563.
  12. Huey, E. B. (1908), The Psychology and Pedagogy of Reading.
  13. Im, Ha-Seong, Du-Jin Ryu and Dae-Hyun Park (2020), Analysis of the kiosk industry: Introduction effects and market prospects. Korean Business Review, 24(1), 21-48.
  14. Javal, E. (1879), Conditions de la lecture facile. Comptes rendus de la Societie de Biologie, 8.
  15. Kang, Pil-Sik. (2020), A study on the design of unmanned-order kiosk to help the old-age customer''s cognitive function: focusing on hardware interfaces of kiosk, Lotteria, and McDonald''s in Korea. (Master's Thesis), Seoul: Hongik University, 46-69.
  16. Kim, Hak-Sil and Joon-Sub Shim (2020), Digital literacy and social activities of the elderly. Journal of Policy Analysis and Evaluation, 30(2), 153-180.
  17. Kim, Kyun-gil and Yong-gu Ji (2023), Development of a Digital Literacy Measurement Tool for Older Adults in the Digital Transformation Society. Journal of the Korea Society of Electronic Commerce, 28(4), 71-96.
  18. Kim, Yeon-Jung and Hee-Mo Yang (2024), The Effect of Digital Literacy on Cognitive Function in Community-Dwelling Elderly. Journal of Safety and Culture Studies, 191-205.
  19. Kwak, Mi-So and Chul-Soo Kim (2022), A study on the user analysis and design improvement direction of kiosks. Journal of The Korea Convergence Society, 13(4), 171-183.
  20. Kwon, Sung-Ho and Seung-Hye Hyun (2014), A study on digital literacy of middle-aged and older workers: Focusing on improving digital literacy. Journal of Learning Sciences, 8(1), 120-140.
  21. Lankshear, C., and M. Knobel (2006), Digital literacy and digital literacies: Policy, pedagogy and research considerations for education. Nordic Journal of digital literacy, 1, 12-24.
  22. Lee, Ju-Eun and Jun-su Kim (2023), The Relationship Between Digital Literacy, Social Capital, and Self-Efficacy Using Digital Devices of the Elderly. Social Science Review, 8(3), 195-212.
  23. Lee, Seung-hui, Mi-jin, Han, Jum-suk Lee and Seon-ho Kim (2023), The Effect of Digital Literacy in The Elderly on Life Satisfaction: Serial Multiple Mediating effects of Social Participation Activities and Depression. Journal of the Korea Academia-Industrial cooperation Society, 24(6), 406-416
  24. Lee, So-Ra and Hyuk Suh (2013), The current status and perspectives of research on reading process using eye-tracker. Journal of Korean Language Education, 46, 479-503.
  25. Lim, Joo-hee, Eun-kyung, Kim and Moon-hee, Kim (2020), The Effects of Digital Literacy on the Quality of Life in Elderly. Journal of Lifelong Learning Society, 16(2), 111-135,
  26. Maguire, M. C. (1999), A review of user-interface design guidelines for public information kiosk systems. International Journal of Human-Computer Studies, 50(3), 263-286.
  27. Martin, A. and J., Grudziecki (2006), DigEuLit: Concepts and tools for digital literacy development. Innovation in teaching and learning in information and computer sciences, 5(4), 249-267.
  28. National Information Society Agency (2023), Digital Information Level Survey Report.
  29. Park, Hye-Kyung (2010), A study on evaluating visual attention of public environment facilities in subways by using eye tracking method. Journal of Korean Society of Design Science, 23(1), 237-247.
  30. Schneiderman, B (1997), Designing the user interface: Strategies for effective human-computer interaction (3rd ed.). Addison-Wesley.
  31. Sung, Yoon-Jung, Won-Woo, Lee, Ga-Hyun, Seo, Jin-Seo, Lim, Sung-Won, Jeon and Young-Ae Yang (2019), The relationship between cognitive function and kiosk usage ability in adults aged 65 and older. Journal of the Korea Aging Friendly Industry Association, 11(2), 135-142.
  32. Tinmaz, H., Y. T., Lee, M., Fanea-Ivanovici and H. Baber (2022), A systematic review on digital literacy. Smart Learning Environments, 9(1), 21.