International Journal of Advanced Culture Technology

The International Promotion Agency of Culture Technology (국제문화기술진흥원)
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Analysis of success factors for games using animation IP - Focusing on <Digimon story cyber sleuth>

  • Received : 2024.06.25
  • Accepted : 2024.09.01
  • Published : 2024.09.30
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Abstract

The current state of the domestic game industry is that most of the sales generated in the domestic game industry occur on PC and mobile, and the genre is limited to RPG, so games of similar genres are repeatedly released to increase sales. To solve this situation, games using IP are being discussed, and games based on webtoon and animation IP are being released. In this way, we would like to analyze and consider ways to utilize IP well and success factors focusing on "Digimon Story Cyber Sleuth."

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References

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