The Journal of the Convergence on Culture Technology (문화기술의 융합)

The International Promotion Agency of Culture Technology (국제문화기술진흥원)
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Research on art contents based on 4th industrial technology -Focusing on artificial intelligence painting and NFT art-

4차 산업 기술 기반의 예술 콘텐츠 연구 -인공지능 회화와 NFT 미술을 중심으로-

  • Bang Jinwon (Dept. of Universal Art Design, Kangnam Univ)
  • Received : 2024.04.22
  • Accepted : 2024.06.15
  • Published : 2024.07.31
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Abstract

This study analyzed the convergence case of AI painting and NFT art, art content created based on digital technology, an innovative technology of the 4th industrial technology, and explored its characteristics. Digital technology that innovates the paradigm of life in the 21st century is being used in creative art, and AI painting and NFT art that use it as an expression tool are changing the way they perceive and accept art. AI painting using big data and artificial intelligence technology is evolving into interactive daily art, and NFT art using blockchain and NFT technology is becoming the art of the metaverse with economic and cultural values. Therefore, this study attempted to explore various aspects and values of these digital convergence arts. For the study, representative examples of AI painting and NFT art were classified into cognitive creative AI painting and language generative AI, art economic NFTs, and art and cultural NFTs, and their characteristics, contents, and meanings were analyzed. It is hoped that the results of this study will contribute to the development of AI painting and NFT art, which are digital convergence arts.

본 연구는 4차 산업기술의 혁신적인 기술인 디지털 기술을 기반으로 생성되는 예술 콘텐츠인 AI 회화와 NFT 미술의 융복합 사례를 분석하고 그 특성에 대해 탐구하였다. 21세기 삶의 패러다임을 혁신하는 디지털 기술은 창의적인 예술에서 활용되고 있고, 이를 표현 도구로 활용하는 AI 회화와 NFT 미술은 예술에 대한 인식과 수용 방식을 변화시키고 있다. 빅 데이터와 인공지능 기술을 활용하는 AI 회화는 대화형 일상 예술로 진화하고 있으며, 블록체인과 NFT 기술을 이용하는 NFT 미술은 경제적 가치와 문화적 가치를 지닌 메타버스의 예술이 되고 있다. 이에 본 연구는 이러한 디지털 융합 예술의 다양한 양상과 가치를 탐구하고자 하였다. 연구를 위해 AI 회화와 NFT 미술의 대표적 사례를 인지 창의적 AI 회화와 언어 생성적 AI, 예술 경제적 NFT와 예술 문화적 NFT로 분류하여 각각의 특성과 내용, 의미 등을 분석하였다. 본 연구의 결과가 디지털 융합 예술인 AI 회화와 NFT 미술 발전에 기여할 수 있기를 기대한다.

Keywords

Acknowledgement

이 논문은 2022년 한국 연구재단의 기금을 받아 작성되었음(NRF 2022 S1 A5 B5 A17038143).

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