참고문헌
- Abrahao, R., Moriguchi, S., and Andrade, D. 2016. Intention of adoption of mobile payment: An analysis in the light of the Unified Theory of Acceptance and Use of Technology (UTAUT). RAI Revista de Administracao e Inovacao 13(3):211-230. https://doi.org/10.1016/j.rai.2016.06.003
- Baron, R. M., and Kenny, D. A. 1986. The moderator-mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of Personality and Social Psychology 51(6):1173-1182. https://doi.org/10.1037/0022-3514.51.6.1173
- Bauer, R. A. 1960. Consumer Behavior as Risk Taking. Proceedings of the 43rd. Conference of the American Marketing Association. 389-398.
- Bouri, E., Molnar, P., Azzi, G., and Roubaud, D., and Hagfors, L. I. 2017. On the hedge and safe haven properties of Bitcoin: Is it really more than a diversifier?. Finance Research Letters 20:192-198. https://doi.org/10.1016/j.frl.2016.09.025
- Chang, Youngil, and Jung Yousoo. 2018. A Study on the Cryptocurrencies Investing Factors Using Technology Acceptance Model(TAM). The e-Business Studies 19(2):139-158. https://doi.org/10.20462/TeBS.2018.4.19.2.139
- Chen, C. 2013. Perceived risk, usage frequency of mobile banking services. Managing Service Quality 23(5):410-436. https://doi.org/10.1108/MSQ-10-2012-0137
- Coin Market Cap. 2023. https://coinmarketcap.com/.
- Dyhrberg, A., Foley, S., and Svec, J. 2018. How investible is Bitcoin? Analyzing the liquidity and transaction costs of Bitcoin markets. Economics Letters 171:140-143. https://doi.org/10.1016/j.econlet.2018.07.032
- Featherman, M., and Pavlou, S. 2003. Predicting e-Services adoption: A perceived risk facets perspective. International Journal of Human Computer Studies 59(4):451-474. https://doi.org/10.1016/S1071-5819(03)00111-3
- Financial Services Commission 2023. Survey on the crypto-currency business in the second half of '22.
- He, C., Li, Y., Wang, T., and Shah, S. 2024. Is cryptocurrency a hedging tool during economic policy uncertainty? An empirical investigation. Humanit Soc Sci Commun. 11(1):73.
- Hong, Seongmoon., and Lee, Wonboo. 2023. A Study on the Acceptance of Virtual Asset Investment by Individual Investors. Journal of The Korea Contents Association 23(4):295-313. https://doi.org/10.5392/JKCA.2023.23.04.295
- Jacoby, J., & Kaplan, L. 1972. The components of perceived risk. Proceedings of the 3rd annual convention of the association for consumer research. 382-393.
- Jang, Seongil, and Kim, Jeongyeon. 2017. A Study on The Asset Characterization of Bitcoin. The Journal of Society for e-Business Studies. 22(4):117-128.
- Kim, Hyungjun, and Oh, Segu. 2019. Effects of Gender Difference and Perceived Risk on Acceptance Intention of Mobile Easy Payment Service. Journal of Management and Economics 41(3):145-165. https://doi.org/10.22828/MERI.2019.41.3.006
- Kim, Jinwoo, Jo, Hyein, and Lee, Bonggyou. 2019. The Study on the Factors Influencing on the Behavioral Intention of Chatbot Service for the Financial Sector - Focusing on the UTAUT Model. Journal of Digital Contents Society 20(1):41-50. https://doi.org/10.9728/dcs.2019.20.1.41
- Kim, Jungmu, Kang, Naeyoung, and Park, Yuenjung. 2019. A Study on Cross-Effects of Prices of Bitcoin, Traditional Assets, and Traditional Currencies. Korean Business Education Review 34(5):151-169. https://doi.org/10.23839/kabe.2019.34.5.151
- Kim, Minji, Lee, Seungzoon, and Choi, Jeongil. 2023. A Study on Factors Affecting Intention to Continuous Use Metaverse Platform Service. Journal of the Korean society for Quality Management 51(1):97-117.
- Korea Blockchain Association. 2022. Digital Asset Trend Report.
- Lee, Junsik, and Kim, Keonwoo, and Park, Dohyung. 2018. Empirical Analysis on Bitcoin Price Change by Consumer, Industry and Macro-Economy Variables. Journal of Intelligence and Information Systems 24(2):195-220. https://doi.org/10.13088/JIIS.2018.24.2.195
- Lee, Sanghoon, Kim, Seoyoung, Park Minseo, and Kim Younsung. 2022. An Empirical Study on Customer Subscription Intention and Satisfaction on Subscription-based Music Streaming Platform. Journal of the Korean society for Quality Management 50(3):593-615.
- Oh, Hyeyoung. 2015. A Study of Factors Affecting the Adoption Intention of Mobile Easy Payment Service. Journal of Financial Consumers 5(1):33-64.
- Seo, Jay, An, Sunju, and Choi, Jeongil. 2022. A Study on Factors Affecting Intention to Use Online Collaboration Tools for the Non-Face-to-Face Educational Environment. Journal of the Korean society for Quality Management 50(3):571-591.
- Shahzad, J., Bouri, E., Roubaud, D., Kristoufek, L., and Lucey, B. 2019. Is Bitcoin a better safe-haven investment than gold and commodities?. International Review of Financial Analysis 63:322-330. https://doi.org/10.1016/j.irfa.2019.01.002
- Shin, Donghee, and Kim, Yong-Moon. 2016. The Factors Influencing Intention to Use Bit Coin of Domestic Consumers. Journal of The Korea Contents Association 16(1):24-41. https://doi.org/10.5392/JKCA.2016.16.01.024
- Slade, E., Dwivedi, Y., Piercy, N., and Williams, M. 2015. Modeling Consumers' Adoption Intentions of Remote Mobile Payments in the United Kingdom: Extending UTAUT with Innovativeness, Risk, and Trust. Psychology and Marketing 32(8):860-873. https://doi.org/10.1002/mar.20823
- Son, Sedo, and Lee, Heonsang. 2022. A Study on Volatility Analysis of Crypto-currencies and Traditional Assets. Journal of Industrial Economics and Business 35(3):531-548. https://doi.org/10.22558/jieb.2022.6.35.3.531
- Sukumaran S, Bee T. S., and Wasiuzzaman S. 2022. Cryptocurrency as an Investment: The Malaysian Context. Risks 10(4):86-105. https://doi.org/10.3390/risks10040086
- Sung, Sidon. 2020. Study on policy implications through analysis of asset characteristics of crypto currency: Focused on surveys. Master diss., Korea University.
- Venkatesh, V., Morris, M. G., Davis, G. B., and Davis, F. D. 2003. User Acceptance of Information Technology: Toward a Unified View. MIS Quarterly 27(3):425-478. https://doi.org/10.2307/30036540
- Zhou, T., Lu, Y., and Wang, B. 2010. Integrating TTF and UTAUT to explain mobile banking user adoption. Computers in Human Behavior 26(4):760-767. https://doi.org/10.1016/j.chb.2010.01.013