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Structural Relationship Between the Awareness of the 4th Industrial Revolution, Entrepreneurship Knowledge, Entrepreneurship Mind, and Entrepreneurship Intention - Focus on University Students Majoring in Beauty -

4차 산업혁명 인식과 창업지식, 창업 마인드 및 창업 의지의 구조적 관계 - 미용 전공대학생을 대상으로 -

  • Jeonghee Mo (Dept. of Beauty Art, Songwon University)
  • 모정희 (송원대학교 미용예술학과)
  • Received : 2023.07.26
  • Accepted : 2023.08.18
  • Published : 2023.10.31

Abstract

This study aimed to reveal the structural relationship between the awareness of the 4th industrial revolution, entrepreneurship knowledge, entrepreneurship mind, and entrepreneurship intention in college students majoring in beauty. To this end, the study used a questionnaire to survey college students majoring in beauty. A total of 300 copies of the questionnaire were distributed, and after weeding out insincere responses, 283 copies were used for a final analysis. The analysis was carried out using SPSS 26.0. The results are as follows: First, the awareness of the 4th industrial revolution had a positive effect on entrepreneurship knowledge, entrepreneurship mind, and entrepreneurship intention of the subjects, and entrepreneurship mind had an effect on entrepreneurship intention. Second, it was verified that the goodness of fit of the structural model on the relationship between the awareness of the 4th industrial revolution and entrepreneurship intention was satisfactory. After analyzing the hypotheses on the structural model, it was discovered that all of them were adopted. In respect to the awareness of the 4th industrial revolution and entrepreneurship intention, the indirect effect of entrepreneurship knowledge and entrepreneurship mind were statistically significant. In conclusion, this study investigated the structural relationship between the awareness of the 4th industrial revolution and entrepreneurship in college students majoring in beauty, with the goal of providing basic data for entrepreneurship education.

Keywords

Acknowledgement

본 연구는 2023학년도 송원대학교 학술연구비 지원을 받아 연구되었음(A2023-08).

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