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The Effects of Indoor Plants and Glossiness on Perceived Cleanliness and Perceived Service Quality

실내식물 및 광택감이 지각된 청결 및 서비스 품질에 미치는 영향

  • Han, Yoojin (Dept. of Interior Architecture and Built Environment, Yonsei University)
  • 한유진 (연세대학교 실내건축학과)
  • Received : 2023.07.30
  • Accepted : 2023.09.07
  • Published : 2023.10.30

Abstract

Following the COVID-19 pandemic, the importance of cleanliness in architectural spaces has grown significantly. This study explores how spatial design can enhance people's perception of cleanliness and service quality. To do this, a literature review was conducted to identify factors affecting perceived cleanliness in architecture. Then, experiments and surveys were conducted using virtual reality to study the effect of indoor plants and glossiness on perceived cleanliness and perceived service quality. There were four virtual environments created by varying the levels of indoor plants and surface gloss in a mixed-use building's public spaces. There were 48 participants who took part in the experiments, and the results showed that indoor plants have a significant influence on both perceived service quality and cleanliness. However, the interaction between indoor plants and glossiness affects their impact differently. Furthermore, perceived cleanliness was found to mediate the relationship between indoor plants and perceived service quality. These findings can guide the design of indoor spaces to improve how users perceive cleanliness and their ability to infer high-quality services.

Keywords

Acknowledgement

이 연구는 정부(교육부)의 재원으로 한국연구재단의 지원을 받아 수행되었음(NRF-2021R1A6A3A13045285, 2022R1A6A3A01087469).

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