Fashion & Textile Research Journal (한국의류산업학회지)

The Society of Fashion and Textile Industry (한국의류산업학회)
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Correlations between Self-esteem, Sociality, and Subjective Appearance Satisfaction among College Students

대학생의 자아존중감과 사회성, 주관적외모만족 간의 연계성

  • Eun-Seo Heo (Dept. of Beauty Art, Honam Honam University) ;
  • Koh-Mi Cho (Dept. of Beauty Art, Honam Honam University)
  • 허은서 (호남대학교 뷰티미용학과) ;
  • 조고미 (호남대학교 뷰티미용학과)
  • Received : 2023.06.03
  • Accepted : 2023.08.24
  • Published : 2023.08.28
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Abstract

This study aims to explore the relationships between self-esteem, sociality, appearance satisfaction, and subjective appearance satisfaction among college students. A self-administered questionnaire was used to survey students from 4-year colleges in Gwangju Metropolitan City. The findings reveal that personal self-esteem significantly impacts autonomy and activity, while social self-esteem significantly affects sociability and activity. Both physical and psychological self-esteem exhibit a significant influence on sociability, autonomy, and activity, underscoring their pivotal role in shaping social interactions. Further, both social and physical self-esteem significantly affect subjective appearance satisfaction, while bearing no significant influence on personal and psychological self-esteem. Thus, all self-esteem factors influence subjective appearance satisfaction, although some are not statistically significant. In addition, both sociability and activity display a statistically significant influence, whereas autonomy exhibits no such significance. This underlines the centrality of subjective appearance satisfaction in fostering sociability and activity. In sum, the outcomes underscore the interconnectedness of self-esteem, sociality, and subjective appearance satisfaction in college students. Moreover, the results indicate that higher subjective appearance satisfaction is linked with increased perceptions of self-esteem and sociality. Therefore, the development of programs oriented toward enhancing self-esteem and sociality among college students is imperative, enabling them to navigate their academic and social experiences with self-assurance.

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References

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