문화기술의 융합 (The Journal of the Convergence on Culture Technology)

  • 제9권3호
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  • Pages.239-247
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  • 2023
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  • 2384-0358(pISSN)
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  • 2384-0366(eISSN)
국제문화기술진흥원 (The International Promotion Agency of Culture Technology)
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관광산업 분야 ESG (Environment Social Governance)를 위한 시론적 연구

A Study for ESG (Environment Social Governance) in Tourism Industry

  • Eunju Woo (Dept. of Tourism Management, Pukyong National University)
  • 투고 : 2023.03.28
  • 심사 : 2023.05.03
  • 발행 : 2023.05.31
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초록

관광산업은 다른 산업들보다 사회문화 교류의 촉매 작용을 하는 산업으로 경제적, 사회적, 문화적, 그리고 환경적 측면에서 지속 가능 경영에 강한 책임감을 느끼고 있다. 하지만, 일반 기업보다 ESG(Environment Social Governance)에 대한 인식이 낮으며, 현재까지 모기업이 대기업인 곳만 ESG에 관심을 가지고 있다. 그뿐만 아니라, 참여하는 관광기업도 ESG에서 환경(Environment) 분야에만 집중하고 있다. 따라서, 본 연구는 관광학 분야의 ESG 연구 분야 및 현황을 이해하고, 이를 바탕으로 현재 관광학 분야에서 필요한 ESG 연구 분야를 제시하고자 하였다. 본 연구 결과 관광학 분야에서 ESG 발전을 위해 필요한 분야를 다음과 같이 세 분야로 제시하였다. 첫째, 관광산업 분야에서 ESG를 이해하고 발전시키기 위해서는 먼저 다양한 이해관계자 집단들이 생각하는 ESG 경영에 대한 인식조사가 선행되어야 한다. 둘째, 서비스 산업인 관광산업의 특성을 반영한 객관적인 ESG 평가변수가 개발되어야 한다. 마지막으로, WTTC(World Travel & Tourism Council)에서 관광산업 분야에 제시한 GRI(Global Reporting Initiative)공시전략을 바탕으로 ESG 경영 활동을 객관적으로 공시하는 전략기술이 필요하다.

As an industry that serves as a greater catalyst for social and cultural exchange than any other industry, the tourism industry has a strong responsibility toward sustainable management in economic, social, and environmental respects. However, there is a low level of awareness for ESG(environmental, social, governance), and as of now, only companies whose parent company is a large corporation are interested in ESG. Moreover, tourism companies taking part in ESG only focus on the environmental field of ESG. Thus, the present study attempted to understand the current status of ESG research in the tourism field and, based on this understanding, offer a field of research urgently in need. Based on the research results, the study found that awareness studies on the type of ESG management that stakeholder groups take into consideration must take place in advance in order to understand and develop ESG for the tourism industry. Additionally, ESG evaluation variables that reflect the characteristics of the tourism industry must be developed. Lastly, strategies and techniques that objectively disclose ESG management activities are necessary based on a disclosure strategy presented by GRI(Global Reporting Initiative).

키워드

과제정보

이 논문은 2022학년도 부경대학교 연구년교수 지원사업에 의하여 연구되었음.

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