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INTELLECTUAL CAPITAL AS THE BASIS FOR THE DEVELOPMENT OF CREATIVE INDUSTRIES

  • Hanna Kostromina (National Technical University of Ukraine "Igor Sikorsky Kyiv Polytechnic Institute") ;
  • Olha Potishchuk (National technical university of Ukraine "Igor Sukorsky Kyiv Polytechnic institute") ;
  • Tamara Rudenko (National technical university of Ukraine "Igor Sikorsky Kyiv Polytechnic institute") ;
  • Maryna Pushkar (National University of Life and Environmental Sciences of Ukraine) ;
  • Oksana Romaniuk (Bogomolets national medical university)
  • Received : 2023.03.05
  • Published : 2023.03.30

Abstract

Globalization and the development of technology have turned creativity into a necessity. Numerous countries consider creativity to be the major model of economic development. In this era of the knowledge-based economy, creativity is becoming a catalyst for the development of millions of people around the world. Irina Bokova, the former Director General of UNESCO, has stated that the cultural and creative industries have a capital of 2 250 billion US dollars, almost 30 million jobs worldwide in the economies of advanced countries and developing countries (Cultural Times, 2015). Copyright is a branch of intellectual property with a wider scope, forasmuch as it applies to every product of literary, scientific and artistic works in all forms of expression, relating to certain levels of originality.

Keywords

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