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Visitors' Satisfaction level and Intention to Revisit for Chungcheongnam-do Deoksan Provincial Park

충남 덕산도립공원 탐방객 만족도와 재방문 의사

  • Lee, Saem (Dept. of Spatial & Environmental Planning, ChungNam Institute) ;
  • Baek, DongYeol (Dept. of Green Smart, Graduate School, SangMyung University) ;
  • Koo, Bonhak (Dept. of Green Smart City, SangMyung University)
  • 이샘 (충남연구원 공간환경연구실 ) ;
  • 백동열 (상명대학교 대학원 그린스마트학과) ;
  • 구본학 (상명대학교 그린스마트시티학과 )
  • Received : 2022.12.28
  • Accepted : 2023.02.20
  • Published : 2023.02.28

Abstract

The purpose of this research is to provide characteristics and satisfaction of visitors for Deoksan Provincial Park in Chungcheongnam-do. This study conducted face-to-face interview during Oct. to Nov. in 2022. Total sample size of this study was 521. This study used to implement frequency analysis, cross analysis and logit analysis via SPSS 21.0 version. The results showed most of visitors were one day visitors and visited with family and relatives. Many visitors visited the Deoksan Provincial Park to climb the mountain and relaxing/healing with the nature. The satisfaction level of factors such as nature, facility, access to information of the park was high with about more than 4-point on Likert scale. This study would be useful to develop site-specific policies to the management of provincial parks as this study identified the characteristics and satisfaction level of the visitors.

Keywords

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