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텍스트 마이닝 분석 기법을 활용한 월경주기측정 애플리케이션 사용자 경험 평가

User Experience Evaluation of Menstrual Cycle Measurement Application Using Text Mining Analysis Techniques

  • 정우경 (숙명여자대학교 문헌정보학과) ;
  • 신동희 (숙명여자대학교 문헌정보학과)
  • 투고 : 2023.11.07
  • 심사 : 2023.12.14
  • 발행 : 2023.12.30

초록

본 연구는 여성의 건강과 밀접한 관련이 있는 모바일 월경주기 측정 애플리케이션을 대상으로 토픽모델링 기법과 함께 다양한 텍스트 마이닝 기법을 도입하여 사용자 경험 평가를 실시하였으며 그 결과를 허니콤(Honeycomb)모델과 결합하여 분석하였다. 월경주기측정 애플리케이션 리뷰에서 드러난 사용자 경험을 평가하기 위해 월경주기측정 애플리케이션의 한국어 리뷰 47,117개를 수집하였다. 리뷰에서 드러난 사용자 경험에 관한 전체적인 담론 확인을 위해 토픽모델링 분석을 실시하였고, 각 토픽 별 구체적인 경험을 확인하고자 동시출현 네트워크 관계로 구축한 텍스트 네트워크 분석을 실시하였다. 또한 사용자의 정서적 경험을 파악하기 위해 감정분석(Sentiment Analysis)을 실시하였다. 이를 기반으로 월경주기측정 애플리케이션의 개발 전략을 정확도, 디자인, 모니터링, 데이터관리 및 사용자관리 측면에서 제시하였다. 연구 결과, 애플리케이션의 월경주기측정 정확도 및 모니터링 기능을 개선해야 함이 확인되었으며 다양한 디자인적 시도가 필요함이 관찰되었다. 또한 개인정보와 사용자의 생체 데이터 관리방법에 대한 보완의 필요성도 확인되었다. 본 연구는 월경주기측정 애플리케이션의 사용자 경험(UX)을 심층적으로 탐색하여 이용자들이 경험한 다양한 요인을 밝히고 더 나은 경험을 제공하기 위한 실질적인 개선점을 제시하였다. 또한 사용자 경험을 평가하는 과정에서 방대한 양의 리뷰 데이터를 연구자가 면밀하게 파악할 수 있도록 토픽모델링과 텍스트 네트워크 분석 기법을 결합하여 방법론을 제시하였다는 점에서 의의가 있다.

This study conducted user experience evaluation by introducing various text mining techniques along with topic modeling techniques for mobile menstrual cycle measurement applications that are closely related to women's health and analyzed the results by combining them with a honeycomb model. To evaluate the user experience revealed in the menstrual cycle measurement application review, 47,117 Korean reviews of the menstrual cycle measurement application were collected. Topic modeling analysis was conducted to confirm the overall discourse on the user experience revealed in the review, and text network analysis was conducted to confirm the specific experience of each topic. In addition, sentimental analysis was conducted to understand the emotional experience of users. Based on this, the development strategy of the menstrual cycle measurement application was presented in terms of accuracy, design, monitoring, data management, and user management. As a result of the study, it was confirmed that the accuracy and monitoring function of the menstrual cycle measurement of the application should be improved, and it was observed that various design attempts were required. In addition, the necessity of supplementing personal information and the user's biometric data management method was also confirmed. By exploring the user experience (UX) of the menstrual cycle measurement application in-depth, this study revealed various factors experienced by users and suggested practical improvements to provide a better experience. It is also significant in that it presents a methodology by combines topic modeling and text network analysis techniques so that researchers can closely grasp vast amounts of review data in the process of evaluating user experiences.

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참고문헌

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