무역학회지 (Korea Trade Review)

한국무역학회 (Korea Trade Research Association)
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역지식이전에서 지식의 원천과 현지 시장 지식 간 관계에 관한 연구

A Study on the Relationship between Knowledge Sources and Local Market Knowledge in Reverse Knowledge Transfer

  • Hye-Won Choi (Department of Business Administration, Pusan National University) ;
  • Ho-Yeol Bang (Department of Business Administration, Pusan National University)
  • 투고 : 2021.11.18
  • 심사 : 2022.02.26
  • 발행 : 2022.02.28
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초록

The purpose of this study is to classify the types of local market knowledge and knowledge sources in reverse knowledge transfer and analyze their relevance. To do so, first, we searched for papers related to the types of local knowledge published in 9 international business academic journals between 1988 and 2020, and derived four types of local market knowledge. Second, in order to classify the source of knowledge, we searched for papers related to network types published in 9 international business academic journals between 1988 and 2020, and divided them into 4 types to derive characteristics. Third, by examining the types of local market knowledge that can be obtained according to network types, a conceptual model was developed between them, and the suitability between local market knowledge and sources of knowledge was revealed through empirical analysis. Through empirical research on what kind of knowledge can be obtained depending on the knowledge sources, various business and academic implications can be provided to many companies.

키워드

과제정보

This work was supported by a 2-Year Research Grant of Pusan National University.

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