International journal of advanced smart convergence

The Institute of Internet, Broadcasting and Communication (한국인터넷방송통신학회)
권호 표지
DOI QR코드

DOI QR Code

Changes in Specialty Coffee Consumption Post-pandemic

  • Lim, Miri (graduate school, Kwangwoon University) ;
  • Ryu, Gihwan (Dept. of Tourism Industry, graduate school of smart convergence, Kwangwoon University)
  • Received : 2022.08.18
  • Accepted : 2022.08.23
  • Published : 2022.09.30
Download PDF
⟨ Previous Next ⟩

Abstract

The coffee industry continues to grow steadily due to the spread of coffee and changes in consumer awareness. Once upon a time, instant coffee was common, People today have distinct personal preferences As consumption needs for favorite foods are segmented, ways to enjoy coffee are diversifying. This study was conducted through analysis of consumption changes for specialty coffee as a changed issue of COVID-19 The goal is to present a vision for the future of the specialty coffee industry. As a research method, text mining through big data analysis was conducted to extract and analyze factors affecting the change in specialty coffee consumption. As a result of the study, we judged that specialty coffee is consumed by using a drip tool that allows you to easily enjoy coffee at home after Corona 19. Therefore, hand drips used in home cafes were found to play a central role in the change in specialty coffee consumption.

Keywords

References

  1. Lee Hee-jung & Park Hyung-soon, The Strategy of Distributors for Consumer Happiness: - A Study of the Effects of Self-Esteem, Social Supports, Pleasing others on Smartphone Addiction and Happiness -. Korea Logistics Review, 30(2), 101-114, 2020. DOI:https://kiss.kstudy.com/thesis/thesis-view.asp?key=3773286
  2. Shin Ga-dong & Yoo Min-ji, In the era of COVID-19, untack consumption and survival strategy issues and diagnosis in alleyways, Gyeonggi Research Institute, pp6-7, 2020
  3. Park Hyung-hee, The domestic restaurant industry on the verge of starvation due to the corona disaster... A support policy is required, such as including special employment support industries
  4. Hwang Kyung-hee, Kim Hyun-chae, The Effect of Dietary Trend Changed by COVID-19 Consumption Value on Behavioral Intention. Tourism Research, 45(4), 705-727, 2020 DOI:https://kiss.kstudy.com/thesis/thesis-view.asp?key=3850784 https://doi.org/10.32780/KTIDOI.2020.45.4.705
  5. Hwang Kyung-hee, Kim Hyun-chae, The Effect of Dietary Trend Changed by COVID-19 Consumption Value on Behavioral Intention. Tourism Research, 45(4), 705-727, 2020 DOI:https://kiss.kstudy.com/thesis/thesis-view.asp?key=3850784 https://doi.org/10.32780/KTIDOI.2020.45.4.705
  6. Miri Lim, Gihwan Ryu, Expansion of coffee shop untact service and research on delivery service - Focusing on coffee delivery keywords that utilize big data - The Journal of the Convergence on Culture Technology (JCCT), 8(3), 183-189, 2022 DOI: https://www-earticle-net.libproxy.kw.ac.kr/Article/A412445
  7. Mamoru, D. All About Specialty Coffee, Kwang-mun-Gwak, pp.14-15, 2012.v Translated by I Chu. Park, Pil Mun Yoo, Jeong GI Lee
  8. Specialty Coffee Association, What Is Specialty Coffee? https://sca.coffee/research
  9. Ju Bin Song, Coffee Science, Jubin, pp 144-146, 2019
  10. Jong Yong Lee, Kye Dong Jung, Ki hwan Ryu, Sea Young Park "A Study on the Analysis of Regional Tourismin Uijeongbu Using Big Data", The Journal of the Convergence on Culture Technology (JCCT) Vol. 6, No. 1, pp.413-418, February 29, pISSN 2384-0358, eISSN 2384-0366, 2020 DOI: https://doi.org/10.17703/JCCT.2020.6.1.413
  11. Soo wook Lee, Man Yong Han. (2019). Utilization and Analysis of Big-data. International Journal of Advanced Culture Technology(IJACT), 7(4), 255-259. DOI : https://doi.org/10.17703/IJACT.2019.7.4.255
  12. Naver Encyclopedia, "Big Data'2020.
  13. Manyika, J., Chui, M., Brown, B., Bughin, J., Dobbs, R., Roxburgh, C., & Byers, A. H. (2011). "Big data: The next frontier for innovation", competition. Washington, DC: Mc Kinsey Global Institute, 2011.
  14. Geon Suk. Park, "Semantic Analysis of The Sub-Thematic Word in Big Data", EONEOHAG: Journal of the Linguistic Society of Korea, Vol. 65, pp. 89-109, 2013. DOI: https://www.dbpia.co.kr/journal/articleDetail?nodeId=NODE02271538
  15. Don Wan Kim, "Big Data Use Cases of the Sector," The Journal of Management, Dong-a University Business Research Center, Vol., 34,39-52,201 DOI: https://www.dbpia.co.kr/journal/articleDetail?nodeId=NODE02348298