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An Analysis of Relationship between Market Structure and Efficiency in Agricultural Products Wholesale Market

농산물도매시장의 시장구조와 효율성 간의 관계분석

  • Kim, Hyo-Mi (Korea Institute of Distribution Innovation) ;
  • Kim, Yoon-Doo (Division of International Business, Konkuk University)
  • 김효미 ((사)한국유통혁신연구원) ;
  • 김윤두 (건국대학교 국제비즈니스학부)
  • Received : 2020.03.05
  • Accepted : 2020.06.05
  • Published : 2020.06.30

Abstract

The objective of this study was to analyze the market structure of the Garak Agricultural Products Wholesale Market, which has the greatest influence among agricultural products wholesale markets and plays a key role in domestic agricultural products distribution. In addition, through analysis of the management efficiency of the wholesale market corporation, which is a major distributor of the Garak Market, the connection relationship between the market structure of the Garak Market and the management efficiency of the wholesale market corporation was able to be identified. From 2007 to 2018, it was found that the market structure of Garak Market was a monopoly. In addition, the average production efficiency of the five wholesale market corporations was 0.95, indicating that the wholesale market corporation in Garak Market has an efficient production structure with high output compared to input. Therefore, in order to activate the agricultural products wholesale market and protect the rights of producers and consumers based on the analysis results, it is necessary to implement a policy that can establish a competition system among agricultural products wholesale market distributors.

본 연구는 국내 농산물 유통에 있어 중추적인 역할을 하고 있는 농산물도매시장 중 전국에서 가장 큰 영향력을 가진 가락도매시장의 시장구조를 살펴보고자 하였다. 또한 가락도매시장의 주요 운영주체인 도매시장법인의 경영 효율성 분석을 통해 가락도매시장의 시장구조와 도매시장법인의 경영 효율성 간에 어떠한 관계가 있는지 분석해보고자 하였다. 분석 결과 2007년부터 2018년까지 가락도매시장 도매시장법인 간 경쟁수준은 상당히 낮은 것으로 나타났으며, 가락도매시장의 시장구조는 독점시장으로 분석되었다. 또한 가락도매시장 5개 도매시장법인의 평균 생산효율성은 0.95로 투입량 대비 산출량이 높은 효율적인 생산구조를 갖는 것으로 나타났다. 일반적으로 다양한 산업에서는 시장구조가 경쟁적일수록 기업의 생산효율성이 높아지는 구조이지만, 가락도매시장은 독점적인 시장구조임에도 불구하고 도매시장법인의 생산효율성이 높게 나타났다. 즉, 도매시장법인은 '수탁독점'이라는 혜택과 '지정제'라는 진입장벽, 위탁수수료 중심의 단순한 수익 창출 구조로 인해 일정수준 이상의 효율성을 담보할 수 있는 것으로 판단된다. 이와 같은 분석결과를 보았을 때 향후 농산물도매시장 활성화 및 생산자·소비자 권익 보호를 위해서는 통합정산체계와 새로운 유통주체의 도입 또는 기존 유통주체의 역할 유연화 등 농산물도매시장 유통주체 간 경쟁체계를 구축할 수 있는 정책추진이 필요하다고 판단된다.

Keywords

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