Journal of the Korean Institute of Landscape Architecture (한국조경학회지)

The Korean Institute of Landscape Architecture (한국조경학회)
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Images of Arboreta·Botanical Gardens Influence on the Policy Support Related to Carrying Capacity

수목원·식물원의 이미지가 수용력 정책 지지도에 미치는 영향

  • Yun, Hee Jeong (Dept. of Tourism Administration, Kangwon National University) ;
  • Shin, Hyun Tak (DMZ Botanic Garden, Korea National Arboretum)
  • 윤희정 (강원대학교 관광경영학과) ;
  • 신현탁 (국립수목원 DMZ자생식물연구과)
  • Received : 2019.12.17
  • Accepted : 2020.03.10
  • Published : 2020.04.30
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Abstract

This study intends to analyze the relationships between images of arboreta or botanical gardens and the policy supports related to carrying capacity. For this purpose, a questionnaire survey was distributed to 723 public sites nationwide. The results consisting of an exploratory factor analysis, a confirmatory factor analysis, a correlation analysis, and a structural equation method showed that the images of the arboretum or botanical gardens contained 3 factors: cognitive, affective and shape factors. The cognitive factors greatly affected the policy support related to carrying capacity. The policymakers of the arboretum or botanical gardens can consider cognitive elements of images as important aspects in the planning and management factors to improve the support of visitors related to the policies of carrying capacity for sustainable use.

본 연구는 수목원·식물원의 이미지가 수용력 관련 정책 지지도에 미치는 영향을 밝히는 것을 목적으로 한다. 이를 위해 본 연구는 전국단위의 설문조사를 진행하였으며, 723부의 유효한 표본을 확보하였다. 탐색적 요인분석, 확인적 요인분석, 상관관계분석, 구조방정식모형을 이용한 분석결과, 수목원·식물원의 이미지는 정서적 요인, 인지적 요인, 형태적 요인으로 도출되었으며, 이 중 인지적 요인이 수용력 관련 정책 지지도에 유의한 영향을 미치는 것으로 나타났다. 이에 따라 수목원·식물원의 정책입안자들은 지속가능한 이용을 위해 꼭 필요한 수용력 조절정책을 도입하는 데 있어 방문객들의 지지를 이끌어내기 위해 인지적 이미지 요인을 계획 및 관리요인으로 활용할 수 있을 것이다.

Keywords

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