Korean Journal of Construction Engineering and Management (한국건설관리학회논문집)

Korea Institute of Construction Engineering and Management (한국건설관리학회)
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Analyzing the Relationship between Dynamic Capability of Project-Based Organization and the Competitive Advantage in the E&C Companies

프로젝트 조직의 동적역량과 건설기업 경쟁우위와의 상관관계 분석

  • Jin, Sangjoon (Graduate School of Business Administration, Hanyang University) ;
  • Oh, Minjeong (Graduate School of Business Administration, Hanyang University) ;
  • Kim, Seungchul (Department of Business Administration, Hanyang University)
  • Received : 2018.09.05
  • Accepted : 2018.10.15
  • Published : 2019.01.31
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Abstract

Since the beginning of a new century, many Korean construction and engineering companies are facing a very dynamic and fast changing business environment which includes severe competition, higher risk, economic depression, declining revenues and profits, etc. In order to cope with these challenges, they need to secure special capabilities to actively adapt to the paradigm changes. One of those capabilities could be project management capability which allows us to manage organizational resources dynamically and integratively based on project portfolio management concept. The objective of this study is to investigate how the dynamic capability of a project-based organization to control the resource affects the firm performance and the competitive advantages. Data was collected from the construction and engineering companies in South Korea by using survey questionnaire, and analyzed for empirical tests by using statistical methods such as structural equation modelling and path analysis. The results showed that the organizational resources, if they had the VRIN characteristics, would have positive impacts on creating the dynamic capabilities for project organization. In turn, the dynamic capabilities of a project organization would have impacts on improving business performance and creating competitive advantages. Also, it was found that the organizational resources may have direct impact on business performance and competitive advantages. The academic contribution of this study is that it attempts to integrate resource based view and the dynamic capability theory about creating competitive advantages for project based organization. This study also provided practical implications to the companies in construction industry by showing how to use organizational resources strategically to create competitive advantages.

2000년대 이후 많은 한국의 건설 및 엔지니어링 기업들은 급속하게 변화하는 동적환경에서 경쟁 심화, 높은 리스크, 경기 침체, 실적 부진, 이윤 감소 등의 어려움에 직면해 있다. 이러한 도전을 극복하기 위해서는 패러다임 변화에 적극적으로 대응할 수 있는 특별한 역량의 확보가 요구된다. 그 중 하나가 프로젝트 포트폴리오 기반에서 기업 내 조직자원을 적극적이고 통합적으로 관리할 수 있는 프로젝트관리 역량이라고 할 수 있다. 본 연구의 목적은 기업 내 프로젝트 조직자원의 동적역량이 기업의 경쟁우위와 성과에 어떤 영향을 미치는 지를 조사하는 데 있다. 국내 건설 및 엔지니어링 기업의 프로젝트 조직에서 근무하는 직원을 대상으로 설문 자료를 분석하고 구조방정식 모형과 경로분석 등의 통계분석을 통해서 이를 실증하였다. VRIN 조직자원과 조직 동적역량간의 영향을 분석한 결과, VRIN 특성의 프로젝트 조직자원을 보유하고 있다면 프로젝트 조직의 동적역량에 유의한 영향을 미치는 것으로 나타났고, 프로젝트 조직의 동적역량도 기업의 경영성과를 개선하고 경쟁우위를 창출하는데 긍정적인 영향을 미치는 것으로 나타났다. 또한 조직자원은 기업의 경쟁우위와 성과에 직접적인 영향을 끼치며 조직 동적역량이 VRIN 속성의 조직자원과 경쟁우위 사이에서 매개효과의 영향이 있는 것으로 확인되었다. 본 연구가 학문적으로는 자원기반관점과 동적역량관점을 통합하는 입장에서 프로젝트 조직자원이 기업의 경쟁우위에 미치는 영향을 실증하고 프로젝트관리의 학문적 영역을 확장하는데 기여하였다. 실무적으로는, 건설 및 엔지니어링 산업에서 경쟁우위를 확보하기 위하여 기업들이 전략적으로 어떻게 프로젝트 조직자원을 활용해야 하는지에 대한 구체적인 방안을 제시하였다.

Keywords

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Fig. 1. Research Model

Table 1. Comparison between RBV and DCV

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Table. 2. Operational definition of variables

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Table. 3. Operational characteristics of respondents (n=167)

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Table 4. Confirmatory factor & convergent validity analysis

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Table 5. Reliability analysis

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Table 6. Discriminant validity analysis

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Table 7. Path analysis

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Table. 8. Result of regression : H8

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Table 9. Result of regression : H9

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