Journal of the Korean Institute of Landscape Architecture (한국조경학회지)

The Korean Institute of Landscape Architecture (한국조경학회)
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A Study on Use Satisfaction and Image Evaluation of User through Post Occupancy Evaluation in Urban Park - On the 2·28 Memorial Park in Daegu -

도심공원 이용 후 평가를 통한 이용 만족도와 이미지 평가 - 대구 2·28기념중앙공원을 대상으로 -

  • Koo, Min-Ah (Dept. of Landscape Architecture, Catholic University of Daegu) ;
  • Eom, Boong-Hoon (Dept. of Landscape Architecture, Catholic University of Daegu) ;
  • Han, Ye-Seo (Dept. of Landscape Architecture, Seoul National University)
  • 구민아 (대구가톨릭대학교 환경원예조경학부 조경학전공) ;
  • 엄붕훈 (대구가톨릭대학교 환경원예조경학부 조경학전공) ;
  • 한예서 (서울대학교 대학원 조경.지역시스템공학부 생태조경학전공)
  • Received : 2018.04.26
  • Accepted : 2018.07.20
  • Published : 2018.08.31
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Abstract

This paper deals with Post Occupancy Evaluation (POE) of 2.28 Memorial Park in Daegu. The park is located in center of the city. The results and discussions could be used as basic data for urban park planning and design, in CBD. A questionnaire was conducted for 15 days from May 11, to May 26, 2016, and a sample group consisting of 230 on site users. The behavior, satisfaction, and preference of space image, were surveyed. The behavior analysis, satisfaction, and image evaluation questionnaire were derived using previous studies, and reliability, factor analysis and multiple regression analysis were conducted using SPSS. As a result, the items were very reliable, causal factors were extracted, and the variables that affect satisfaction and image preference were able to be identified. In the 2.28 Memorial Park, user satisfaction and image evaluation value were very high in most items. As a result of the assessment, the green-water landscape factors and cleanness factors, which have the greatest influence on satisfaction and preference, should be continuously maintained. Due to the characteristics of the city center parks, the users of the parks also felt environmental problems in the urban areas, so the users assessed noise levels, plant species, and air quality at a low level. Therefore, to solve this, plans such as noise abatement and extension of green space should be ongoing.

본 연구는 도시공원 중에서도 도시화와 환경문제에 있어 가장 중심에 있는 도심공원인 대구 2.28기념중앙공원을 대상으로 공원 이용 후 평가를 통해 이용자 만족도, 이미지 평가 및 선호도, 집단별 특성에 관해 분석한 것이다. 이는 추후 공원관리뿐 아니라, 공원설계, 환경 적합성 예측, 정책 및 프로그램 효율성 분석을 위한 자료를 마련하는 목적으로 한다. 조사 시기와 방법은 2016년 5월 11일에서 26까지 15일간 230명을 대상으로 설문조사하여 실시되었다. 선행연구들을 분석하여 이용행태분석, 만족도, 이미지평가 설문항목을 도출하여 SPSS를 통해 신뢰도분석, 요인분석, 다중회귀분석을 하였다. 그 결과, 항목들이 매우 높은 신뢰도를 보였으며, 인과관계의 요인들이 추출되었고, 만족도와 이미지에 영향을 주는 변수들을 파악할 수 있었다. 2.28기념중앙공원은 대부분 항목에서 이용 만족도와 이미지 평가치가 높게 평가되어 높은 만족도와 선호도를 보였다. 평가결과, 추후 도심공원계획과 설계에 있어서는 만족도와 선호도에 가장 큰 영향을 주는 것으로 분석된 녹지수경 요인과 정돈성 요인들을 지속적으로 유지관리하고, 도심공원의 특성상 공원 이용자들도 도심 환경문제를 느끼고 있기에 평가치가 낮은 소음도(3.92), 식물수종(4.09), 공기의 질(4.10), 조용한(4.22)과 같은 문제를 해결하기 위해 소음 완화와 녹음 확보 등의 노력을 지속적으로 할 필요가 있는 것으로 평가되었다.

Keywords

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