Journal of the Korea Society of Computer and Information (한국컴퓨터정보학회논문지)

Korean Society of Computer Information (한국컴퓨터정보학회)
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A Study on the Relationships between Organizational Factors and Characteristics of Category Management System in Domestic Retail Industry

  • Lim, Kwan-Bin (Division of Merchandising, Nonghyup Hanaromart Inc.) ;
  • Yoon, Jong-Soo (Division of Global Business Administration, Kangnam University)
  • Received : 2018.10.26
  • Accepted : 2018.11.23
  • Published : 2018.11.30
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Abstract

This study conducted to identify the impact of organizational factors on the characteristics of category management system, market orientation and collaboration orientation, in domestic retail industry, and also to identify the relationship between organizational factors and category management system's characteristics varies depending on the business type, retailer and supplier. To accomplish these research purposes, the study performed statistical analyses using a total of 94 samples. The results of the study can be summarized as follows. First, the organizational factors that affect market orientation of the category management system were found to be information technology infrastructure and organizational management system, and the organizational factors that affect collaborative orientation of the category management system were found to be partnerships and organizational management systems. Second, the relationship between market orientation and collaborative orientation of the category management system does not differ by the business type.

Keywords

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Fig. 1. Research model

Table 1. Definition of research variables

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Table 2. Basic statistics of research variables

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Table 3. Result of validity and reliability analysis

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Table 4. Analysis results of relevance between organizational characteristics and market orientation of CMS

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Table 5. Analysis results of relevance between organizational characteristics and collaborative orientation of CMS

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Table 6. Analysis of relevance between organizational characteristics and market orientation of CMS by business type

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Table 7. Analysis of difference between organizational characteristics and collaborative orientation of CMS by business type

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