Journal of Technology Innovation (기술혁신연구)

Korea Society for Innovation Managemetn & Economics (기술경영경제학회)
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How Does Technological Convergence Influence Firm Performance?: A Case Study of Automobile Firms Adopting Aircraft Technologies

기술 융합이 기업 성과에 미치는 영향: 항공기 기술을 사용한 자동차 기업을 중심으로

  • 박준우 (한국항공우주연구원) ;
  • 문성욱 (서강대학교 기술경영전문대학원)
  • Received : 2017.06.20
  • Accepted : 2017.08.16
  • Published : 2017.08.31
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Abstract

We investigate the effect of technology convergence and spillover on firm performance. In doing so we specifically examine how automobile firms adapting aircraft technologies perform in stock market and product market. In order to use technology convergence and spillover, we investigate the patent citation relationship between aircraft and automobile related patents and construct the measures on automobile firms' adaptation of aircraft technologies. We also measure automobile firms' performance based on market value of firms in the stock market and revenues in product market. We find that the market value increases as automobile firms use the knowledge of aircraft technologies more. However, there is no relationship between the use of the aircraft technology and the revenue of automobile firms. This suggests that the use of advance aircraft technology plays a positive signaling role in financial market while it is not associated with generating revenues in product market.

본 연구는 항공기 및 자동차 기술의 융합과 파급이 자동차 기업의 성과에 미친 영향을 분석한다. 구체적으로 본 연구는 항공기 관련 기술을 도입한 자동차 기업들의 재무성과 변화를 측정하여 분석한다. 이를 위해 본 연구는 자동차 기업들이 항공기 기술과 관련된 특허 변수들을 활용하는 정도와 방식을 측정하고, 이 변수들이 자동차 관련 기업들의 시장가치와 매출액에 미치는 영향을 분석한다. 분석 결과, 자동차 기업이 항공기 관련 기술을 활용할수록 시장가치가 상승하였다. 반면, 항공기 기술의 활용과 자동차 기업의 매출액 간에는 유의미한 관계가 발견되지 않았다. 이는 항공기 관련 기술의 보유 및 사용이 상품 시장에서 직접적인 매출액 증가 보다는 금융 시장을 통해 기업의 기술력에 대한 신호 기능을 수행하고 있음을 시사한다.

Keywords

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