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Fuzzy-AHP-Based Technology Evaluation Model for venture firms

Fuzzy-AHP에 기반을 둔 벤처기업의 기술력 평가 모델

  • Joun, Hyang-Soon (Dept. of Computer Science & Engineering, Kongju National University) ;
  • Lee, Sang-Yong (Div. of Computer Science & Engineering, Kongju National University)
  • 전향순 (공주대학교 컴퓨터공학과) ;
  • 이상용 (공주대학교 컴퓨터공학부)
  • Received : 2016.05.23
  • Accepted : 2016.07.20
  • Published : 2016.07.28

Abstract

Technology evaluation for technology innovation of venture firms should take the rapidly changing corporate environment, the ambiguity of language used in evaluation, and the inaccuracy of evaluation index into consideration. In this paper, targeting the absorptive capacity and technological entrepreneurship which are typical evaluation factors of venture firms, an ACTEM model to calculate the importance, priority, and dynamic capability of factors, applying Fuzzy-AHP was proposed. The fuzzy theory was introduced to compensate for the ambiguity of cognitive judgments when calculating weighted values for the factors that made up an assessment scale. An assessment criteria framework for absorptive capacity, technological entrepreneurship, and dynamic capability, which were not considered in previous studies on the evaluation and measurement of technological prowess, so that the users could have a realistic alternative to choose. The study compared the ACTEM model with the old AHP assessment method and found that "knowledge acquisition" and "producing ability" were the highest in absorptive capacity and technological entrepreneurship, respectively, thus demonstrating its validity.

벤처기업의 기술혁신을 위한 기술력 평가는 급변하는 기업환경, 평가시 사용하는 언어의 모호성과 애매성, 평가지표의 부정확성을 고려해야 한다. 본 논문에서는 벤처기업의 대표적인 정성적 평가요인인 흡수역량 및 기술적 기업가정신을 대상으로 다기준 의사결정법인 Fuzzy-AHP를 적용하여 요인의 중요도와 우선순위 및 동적역량을 산출하는 ACTEM(Absorption Capacity and Technology Entrepreneurship Monitor) 모델을 제안하였다. 평가척도가 되는 요인에 대한 가중치 산출은 퍼지이론을 도입하여 인지적 판단의 애매성을 보완하고, 기존의 기술력 평가 측정에 관한 연구에서 고려하지 않은 흡수역량과 기술적 기업가정신 및 동적역량에 대한 평가 기준들을 제시함으로써, 현실적인 대안을 선택하는 것이 가능하도록 하였다. ACTEM 모델을 기존의 AHP 평가방법과 비교한 결과, 흡수역량에서는 '지식획득', 기술적 기업가 정신에서는 '제품화 능력'이 가장 높게 나오는 등의 타당성을 검증할 수 있었다.

Keywords

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