Journal of Digital Contents Society (디지털콘텐츠학회 논문지)

Digital Contents Society (한국디지털콘텐츠학회)
권호 표지
DOI QR코드

DOI QR Code

A Study on Metaphor Characteristics of Social Network Service

소셜 네트워크 서비스의 은유적 특성 연구

  • 한혜원 (이화여자대학교 일반대학원 디지털미디어학부 영상 콘텐츠 전공) ;
  • 문아름 (이화여자대학교 디지털미디어학부 영상콘텐츠)
  • Received : 2014.09.08
  • Accepted : 2014.10.26
  • Published : 2014.10.31
Download PDF
⟨ Previous Next ⟩

Abstract

The purpose of this study is to extract metaphor characteristics of Social Network Service. Social Network Service is different from existing media only available in one-way communication, each individual expands opinion by sharing daily life and opinion directly and interpreting another user's post. This Study premise that the reason of converting from passive reader to active enunciator is the metaphor characteristics of Social Network Service by 'Source Domain' and 'Target Domain'. In addition, this study examines the meaning of structure user's text production and interpreting based triple mimesis of Paul Ricoeur. This study has significance as arguing with existing study on SNS as metonymic media and suggesting metaphor characteristics and meaning of Social Network Service.

본 연구는 G. 레이코프와 M. 존슨이 제시한 '개념적 은유'를 적용해 소셜 네트워크 서비스의 은유적 특성을 분석하는 것을 목적으로 한다. 소셜 네트워크 서비스는 일방향적 소통만 가능했던 기존 매체와는 달리, 사용자가 참여적으로 자신의 일상을 표현하고 타인의 서사를 해석하는 과정을 통해서 그 텍스트를 확장한다. 기존 매체에서 수동적이던 독자가, SNS에서 적극적인 발화자로 전환될 수 있었던 가장 큰 이유는 SNS에 내재된 은유적 속성 때문이다. 이에 본 연구에서는 SNS 사용자 텍스트의 생성 및 해석 과정을 '근원영역'과 '목표영역'을 중심으로 고찰했다. 이후 은유적 속성을 통해 나타난 사용자 텍스트의 생성구조를 폴 리쾨르의 삼중 미메시스를 통해 증명했다. SNS를 환유로 전제했던 기존의 연구 관점과 달리, 본 연구는 SNS의 은유적 특성 및 의미를 제시했다는 점에서 그 의의가 있다.

Keywords

References

  1. M. boyd, danah., Elison, Nicole B., "Social Network Sites : Definition, History, and scholarship", Journal of Computer-Mediated Communication, Vol.13, no. 1, pp.210-230, Oct. 2007. https://doi.org/10.1111/j.1083-6101.2007.00393.x
  2. Korea Association for Broadcasting & Telecommunication Studies, A Study on Social media, Communication Books, 2012.
  3. Walter J. Ong, trans by K. W Lee, Orality and Literacy, Moonte Publishing, 1995.
  4. H. K. Jung, "Metaphor and virtual reality", Korean Kafka Society, Vol.22, No.0, pp.269-287, Dec. 2009.
  5. Lev Manovich, "The Language of New media", MIT Press, 2002.
  6. S. H. Park, "SNS News Communication-Multiplicity and Orality", Journal of Communication Research, Vol.49, No.2, pp.37-73, Aug. 2012. https://doi.org/10.22174/jcr.2012.49.2.37
  7. J. H. Lee, "SNS as a writing space: Remediation, Metonymy, and Ekphrasis", Korea Communication Association, Vol.8, No.1, pp.323-351, April, 2012.
  8. E. J. Lee, "Twitter as Computer-Mediated Communication: Issues and Future Directions", Journal of Communication Research, Vol.48, No.1, pp.29-58, Feb, 2011. https://doi.org/10.22174/jcr.2011.48.1.29
  9. H. Choo, H. J. Ahn "User's Attitude and Behavior about Movies by the Type of the SNS Usage", Korea Contents Society, Vol.13, No.12, pp.690-701, Dec, 2013.
  10. S. J. Lee, "Examination of Factors Influencing the Attitude toward SNS-based Advertising and the Roles of Involvement", Korea Contents Society, Vol.14, No.8, pp.188-202, Sep, 2014. https://doi.org/10.5392/JKCA.2014.14.09.188
  11. C. J. Han, K. S. Kim, "Twitter's impact on the electi on of TV debates", Korea Digital Contents Society, Vol.13, No.2, pp.207-214, Jun, 2013.
  12. H. Y. Shim, K. L, "Research on the Effect of Differe nt motivations on the Participation in SNS", Korea Digital Contents Society, Vol.12, no.3, pp.383-390, Sep, 2011. https://doi.org/10.9728/dcs.2011.12.3.383
  13. H. J. Yoon, "A study on story generation model of blogging", Korea Digital Contents Society, Vol.15, No.1, pp.29-38, Mar, 2014. https://doi.org/10.9728/dcs.2014.15.1.29
  14. G. Lakoff, M. Johnson, trans by I.J. Nah, Y.J.Noh, Metaphors we live by, Pagijong Press, 2011.
  15. J. R, Lim, "On Conceptual Metaphor", The Society of Korean Semantics, Vol.20, No.0, pp.29-60, Aug, 2006.
  16. G. Lakoff, M. Johnson, Metaphors we live by, Pagijong Press, 2011., p.21.
  17. S. M. Choi, "The vehicle of metaphor and the media of narrative", Poetics&Linguistics, Vol.15, No.0, 2008.
  18. G. Lakoff, M. Johnson, Metaphors we live by, Pagijong Press, 2011., p.154.
  19. K. C. Jung, "Der Leser in der Philosophischen Hermeneutik Ricoeurs", Korea Reading Association, Vol.16, No.0, pp.31-53, Dec, 2006.
  20. S.R. Kim, "Cinematic Representation based on Triple Mimesis of Paul Ricoeur", Korean Contents Society, Vol.12, No.8, pp.146-156, Aug, 2012. https://doi.org/10.5392/JKCA.2012.12.08.146
  21. Ricoeur, Paul, trans by M.S. Yang, Philosophie de volonte, Moonji Publishing, 1999.
  22. K.H. Yu, "L"affaire de meurtre de L"Etranger et la triple mimesis de Ricoeur", Korean Society France literature and education, Vol.35, No.1, Nov, 2010.
  23. H.T. Kim, "La notion de 're-figuration' dans la theor ie de Paul Ricoeur", Association Coreenne d'etudes francaises, Vol.74, No.0, pp.47-64, May, 2011.
  24. Ricoeur, Paul, trans by H.S.Kim, K.R. Lee, Temps et Recit, Moonji Publishing, 1999.

Cited by

  1. A Study of Fandom Index based on Social Media Data Analysis vol.20, pp.6, 2014, https://doi.org/10.9728/dcs.2019.20.6.1257