참고문헌
- Adams, D., R. Nelson, and P. Todd, "Perceived usefulness, ease of use, and usage of information technology : A replication", MIS Quarterly, Vol.16, No.2, 1992, 227-247. https://doi.org/10.2307/249577
- Agarwal, R. and E. Karahanna, "Time flies when you're having fun : Cognitive absorption and beliefs about information technology usage", MIS Quarterly, Vol.24, No.4, 2000, 665-694. https://doi.org/10.2307/3250951
- Agarwal, R. and J. Prasad, "A conceptual and operational definition of personal innovativeness in the domain of information technology", Information Systems Research, Vol.9, No.2, 1998, 204-215. https://doi.org/10.1287/isre.9.2.204
- Anandarajan, M., C. Simmers and M. Igbaria, "An exploratory investigation of the antecedents and impact of internet usage : an individual perspective", Behaviour and Information Technology, Vol.19, No.1, 2000, 69-85. https://doi.org/10.1080/014492900118803
- Chin, W.W., B.L. Marcolin, and P.R. Newsted, "A partial least squares latent variable modeling approach for measuring interaction effects : Results from a Monte Carlo simulation study and an electronic-mail emotion/adoption study", Information Systems Research, Vol.14, No.2, 2003, 189-217. https://doi.org/10.1287/isre.14.2.189.16018
- Corsini, R.J. and A.J. Auerbach, Concise Encyclopedia of Psychology, Wiley, New York, 1996.
- Csikszentmihalyi, M., Beyond Boredom and Anxiety, Jossey-Bass, San Francisco, 1975.
- Davis, F.D., "A technology acceptance model for empirically testing new end-user information systems : Theory and results", Ph.D, Dissertation of Massachusetts Institute of Technology, 1986.
- Davis, F.D., "Perceived usefulness, perceived ease of use, and user acceptance of information technology", MIS Quarterly, Vol.13, No.3, 1989, 319-340. https://doi.org/10.2307/249008
- Davis, F.D., R.P. Bagozzi, and P.R. Warshaw, "Extrinsic and intrinsic motivation to use computers in the workplace", Journal of Applied Social Psychology, Vol.22, No.14, 1992, 1111-1132. https://doi.org/10.1111/j.1559-1816.1992.tb00945.x
- Fornell, C. and D.F. Larcker, "Evaluating structural equation models with unobservable variables and measurement error", Journal of Marketing Research, Vol.18, No.1, 1981, 39-50. https://doi.org/10.2307/3151312
- Gefen, D., E. Karahanna, and D.W. Straub, "Trust and TAM in online shopping : an integrated model", MIS Quarterly, Vol.27, No.1, 2003, 51-90.
- Gerlach, J. and P. Buxmann, "Analyzing electronic book acceptance : A compatibility perspective", Proceedings of the 46th Hawaii International Conference on System Sciences, 2013, 2813-2822.
- Hair, J., R. Anderson, and R.B. Tatham, Multivariate Data Analysis, Prentice Hall, Upper Saddle River, NJ, 1998.
- Hendrickson, A.R., P.D. Massey, and T.P. Cronan, "On the test-retest reliability of perceived usefulness and perceived ease of use scales", MIS Quarterly, Vol.17, 1993, 227-230. https://doi.org/10.2307/249803
- Hsu, C.L. and H.P. Lu, "Why do people play online games? An extended TAM with social influences and flow experience", Information and Management, Vol.41, No.7, 2004, 853-868. https://doi.org/10.1016/j.im.2003.08.014
- Huang, L.Y. and Y.J. Hsieh, "Consumer electronics acceptance based on innovation attributes and switching costs : The case of ebook readers", Electronic Commerce Research and Applications, Vol.11, No.3, 2012, 218-228. https://doi.org/10.1016/j.elerap.2011.12.005
- Han, P.K., J.S. Park, B.G. Jun, and B.G. Kang, "A Study on the Factors of Mobile Applications Adoption", Journal of Information Technology Services, Vol.9, No.3, 2010, 65-82.
- Jang, S.H. and S.W. Han, "A Study on Usability Evaluation Factors for e-Book User Interface", Journal of the Korean Society for Information Management, Vol.21, No.3, 2004, 269-287. https://doi.org/10.3743/KOSIM.2004.21.3.269
- Kim, J.W. and S.I. Kim, "A Study on the Acceptance Intention for Smart Phone by the Innovation Diffusion Theory : Focused on Smart Phone Non-Users", Journal of Information Technology Services, Vol.11, No.1, 2012, 15-37.
- Lee, S., "An integrated adoption model for ebooks in a mobile environment : Evidence from South Korea", Telematics and Informatics, Vol.30, No.2, 2013a, 165-176. https://doi.org/10.1016/j.tele.2012.01.006
- Lee, S.H., "A Study on Determinants of e-Learning Acceptance Intention : Focused on Service Convenience", Journal of Information Technology Services, Vol.12, No.4, 2013b, 59-75.
- Lee, B.K. and B.S. Kim, "A Study on Customers' Impulsive Buying in Social Commerce Environment : The Role of Flow and Emotion", The Journal of Information Systems, Vol. 21, No.3, 2012, 117-136.
- Lee, S.B. and S.J. Chang, "The Effect on e-Book Usage by Smart Media", Korean Journal of Communication Studies, Vol.21, No.2, 2013, 5-33.
- Lee, A.R., J.W. Choi and K.K. Kim, "The Determinants of User Resistance to Adopting e-Books : Based on innovation Characteristics and User Attitude", The e-Business Studies, Vol.17, No.4, 2012, 95-115. https://doi.org/10.7838/jsebs.2012.17.4.095
- Lee, Y.J., "Research of Audience Perception on Korea e-book Market", Studies of Korean Science, Vol.59, 2010, 213-250.
- Lewis, W., R. Agarwal, and V. Sambamurthy, "Sources of influence on beliefs about information technology use : an empirical study of knowledge workers", MIS Quarterly, Vol.27, No.4, 2003, 657-679.
- Martocchio, J.J. and J. Webster, "Effects of feedback and playfulness on performance in microcomputer software training", Personnel Psychology, Vol.45, No.3, 1992, 553-578.
- Mercieca, P., "E-book acceptance : What will make users read on screen", Proceedings of VALA 12th Biennial Conference and Exhibition, 2004, 3-5.
- Ministry of Culture, Sports and Tourism The 2013 National Survey on Reading Behavior in Korea(ISSN 2233-5811), 2013.
- Min, S.H., H.Y. Kim, Y.J. Kwon, and S.Y. Sohn, "Conjoint analysis for improving the ebook reader in the Korean market", Expert Systems with Applications, Vol.38, No.10, 2011, 12923-12929. https://doi.org/10.1016/j.eswa.2011.04.087
- Moon, J.W. and Y.G. Kim, "Extending the TAM for a World-Wide-Web context", Information and Management, Vol.38, No.4, 2001, 217-230. https://doi.org/10.1016/S0378-7206(00)00061-6
- Nelson, K. and H. Webb, "Exploring student perceptions of an electronic textbook : a TAM perspective", Proceedings of the 13th Americas Conference on Information Systems, 2007, 4270-4278.
- Nysveen, H., P.E. Pedersen, H. Thorbjornsen, and P. Berthon, "Mobilizing the brand", Journal of Service Research, Vol.7, No.3, 2005, 257-276. https://doi.org/10.1177/1094670504271151
- Park, Y.S. and Y.S Kim, "A Study on the Factors Affecting the Adoption of Cloud Computing Service : Focused on the Technology Acceptance Model(TAM) and Resistance", Journal of Information Technology Services, Vol.12, No.4, 2013, 1-23. https://doi.org/10.3923/itj.2013.1.14
- Park, J.H., "Present Status and Future Aspects of e-books", Information and Communications Policy, Vol.13, No.1, 2001, 28-50.
- Park, H.R., "Investigation on e-book from Websites : focused on international e-book companies", Journal of Communication Design, Vol.14, No.1, 2003, 181-193.
- PwC, "Global entertainment and media outlook 2014-2018", 2013. Available at http://www.pwc.com/gx/en/global-entertainment-media-outlook/, (Accessed December 20, 2014).
- Serenko, A., "A model of user adoption of interface agents for email notification", Interacting with Computers, Vol.20, No.4, 2008, 461-472. https://doi.org/10.1016/j.intcom.2008.04.004
- Sung, D.K. and S.H. Park, "A Study on the usage behavior for electronic book activation : Emphasized on research of audience opinion", Studies of Korean Science, Vol.49, 2005, 93-119.
- Sung, D.K. and D.H. Sung, "Examining Variables Affecting the Intention to Use eBook Reader", Studies of Korean Science, Vol.58, 2010, 299-326.
- Shin, D.H., "Towards an understanding of the consumer acceptance of mobile wallet", Computers in Human Behavior, Vol.25, No.6, 2009, 1343-1354. https://doi.org/10.1016/j.chb.2009.06.001
- Shin, D.H., "Understanding e-book users : Uses and gratification expectancy model", New Media and Society, Vol.13, No.2, 2011, 260-278. https://doi.org/10.1177/1461444810372163
- Suh, B. and I. Han, "Effect of trust on customer acceptance of Internet banking", Electronic Commerce Research and Applications, Vol.1, No.3, 2003, 247-263.
- The Electronic Author, "The market share of E-book retailers", 2014. Available at http://www.electronicauthor.com/2014/02/the-market-share-of-e-book-retailers/, (Accessed December 20, 2014).
- The Electronic Times, "The combination of e-book and SNS leads to 50% rise in sales", 2011. Available at http://www.etnews.com/201106150109, (Accessed on December 20, 2014).
- Venkatesh, V. and F.D. Davis, "A theoretical extension of the technology acceptance model : Four longitudinal field studies", Management Science, Vol.46, No.2, 2000, 186-204. https://doi.org/10.1287/mnsc.46.2.186.11926
- Wu, Y.L., Y.H. Tao and P.C. Yang, "Using UTAUT to explore the behavior of 3G mobile communication users", Proceedings of 2007 IEEE International Conference on Industrial Engineering and Engineering Management, 2007, 199-203.
- Yu, J., I. Ha, M. Choi, and J. Rho, "Extending the TAM for a t-commerce", Information and Management, Vol.42, No.7, 2005, 965-976. https://doi.org/10.1016/j.im.2004.11.001