Journal of Korean Society of Rural Planning (농촌계획)

Korean Society of Rural Planning (한국농촌계획학회)
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Economic Valuation of Official Management for Invasive Insects and Diseases in Fruits

과실 병해충에 대한 공적방제조치의 가치분석

  • Kwon, Daeyoung (Program in Regional Information, Dept. of Agricultural Economics and Rural Development, Seoul National University) ;
  • Son, Minsu (Program in Regional Information, Dept. of Agricultural Economics and Rural Development, Seoul National University) ;
  • Kim, Brian H.S. (Program in Regional Information, Dept. of Agricultural Economics and Rural Development, Seoul National University)
  • 권대영 (서울대학교 농경제사회학부 지역정보전공) ;
  • 손민수 (서울대학교 농경제사회학부 지역정보전공) ;
  • 김홍석 (서울대학교 농경제사회학부 지역정보전공)
  • Received : 2014.10.31
  • Accepted : 2014.11.13
  • Published : 2014.12.30
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Abstract

The objective of this study is to estimate the economic value of official management and control for invasive insects and diseases in fruits. The direct and indirect effect of this control measure can be the changes in price of fruits and related goods, changes in export volume of domestic fruits, changes in total volume of fruit production, and reduce the risk in food safety. The contingent valuation method with the single-bounded dichotomous choice is employed to estimate each household's willingness-to-pay (WTP) to maintain official management and control measures. The total number of sample consists 2,050 respondents between the ages of 19-60 years, and the survey is conducted using Web-based survey. The estimated results for mean WTP is 5,443won per month per household. Therefore, the total economic value of official management and control on fruit in Korea is estimated to be approximately 94.4 billion won per month.

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References

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