한국정보시스템학회지:정보시스템연구 (The Journal of Information Systems)

  • 제22권1호
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  • Pages.225-248
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  • 2013
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  • 1229-8476(pISSN)
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  • 2733-8770(eISSN)
한국정보시스템학회 (Korea Association of Information Systems)
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저탄소 녹색성장을 위한 스마트그리드의 확산전략: 근거이론 접근법

Strategies of Diffusing Smart Grids for Low-carbon Green Growth: Grounded Theory Approach

  • 주재훈 (동국대학교 경영.관광대학 경영학부(정보경영학전공)) ;
  • 김련화 (동국대학교, 전자상거래협동과정, 경영학)
  • 투고 : 2013.01.09
  • 심사 : 2013.02.25
  • 발행 : 2013.03.31
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초록

Korean government has been implementing a smart grid testbed in Jeju Island for the low-carbon green growth. As smart grids are in the early stage of their diffusion, strategic guidelines and related measures are needed to spread them successfully. In general, the successful diffusion of new technologies or new products are mostly determined in its early stages. With the introduction of smart grids, the electricity market paradigm will be transformed into user-oriented from provider-oriented. Thus, a study on the diffusion of smart grids from the perspective of users is necessary. This paper examines factors affecting the adoption and diffusion of smart grids from users' perspectives and provide strategic guidelines for diffusing the smart grid. Researchers conducted in-depth interviews with 41 people who have been already using smart grids in the Jeju testbed. Semi-structured interviews were used to collect data. The interviews were recorded on a digital voice recorder memory and subsequently transcribed verbatim. A total of 133 pages of transcripts were obtained from about 10 hours interviews. 97 concepts, 47 sub-categories and 19 categories were identified through open coding of grounded theory. We suggested a paradigm model for diffusing smart grids and total of seven propositions as strategic guidelines.

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