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Study on the psychology of car tuning

자동차 튜닝의 심리에 관한 연구

  • Oh, Chang-Ho (Department of Mass Communication, Pukyong National University) ;
  • Sohn, Jeong-Hyun (Department of Mechanical and Automotive Engineering, Pukyong National University) ;
  • Chae, Young-Hee (Department of Korean Language & Literature, Pukyong National University)
  • 오창호 (부경대학교 신문방송학과) ;
  • 손정현 (부경대학교 기계자동차공학과) ;
  • 채영희 (부경대학교 국어국문학과)
  • Received : 2013.05.08
  • Accepted : 2013.05.25
  • Published : 2013.06.30

Abstract

This paper aimed at analyzing the psychology of the people who tunes the car from the point of view of the theory of unconscious desire. The theory of unconscious desire to approach human psychology has two features. One point is that it can be applied only to human beings in the sense that animals does not have the unconscious. The other is that we can categorize some types of underlying unconscious desire instead of seeing human desire as the sundry desires according to the specific target. In this paper, we looked at the characteristics of each type of data obtained through interviews for people to tune the car from the point of view of the theory of unconscious desire.

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References

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