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An Exploratory Study of business support policy by growth phases for Small and medium sized enterprises -Focused on Cheonan and Asan in ChungNam-

중소기업의 성장단계별 지원정책에 관한 탐색적 연구 -충청남도 천안·아산지역을 중심으로-

  • Lee, Jae-Beom (Industry - University Cooperation Foundation, Korea Nazarene University)
  • 이재범 (나사렛대학교 산학협력단)
  • Received : 2012.11.13
  • Accepted : 2013.05.09
  • Published : 2013.05.31

Abstract

This study performed empirical analysis to estimate SMEs needs in terms of business support policy by growth stages(start-up growth expansion). The subject is the SMEs in Cheonan and Asan, ChungNam and the results are as follows. First, In the initial start-up stage, management plays a key role in dealing with money, labor force, markets and technology while running the organization is a key role of the management in the expansion stage. Major policies to help SMEs grow includes money provision needed in the start-up stage, domestic marketing assistance and the provision of human resources in the growth stage, and assistance in foreign marketing and R&D in the expansion stage. Second, To achieve markets businesses aim at entering the existing and niche markets in the initial phase, and creating new markets in the growth phase. Third, Labor force for technology, sales and management planning in the start-up stage, marketing in the growth stage, and labor force for production in the expansion stage are core man- power needed. Fourth, Money for technology development, securing land for factories, organizing man power, securing markets and running the company is needed in the initial and growth stages while fund for facility investment is needed to grow in the expansion stage. Five, Regarding technology, the initial stage needs technology related to new product development, renewing existing products, improving the existing manufacturing process or developing new manufacturing process, while the growth stage needs processing techniques, and the expansion stage needs technology for developing new manufacturing process. Sixth, Making supply contracts with conglomerates, SMEs and public institutions, and sales to foreign markets are ways for SMEs to grow sales. Seventh, What SMEs wish to get includes business incubating support, R&D assistance, information exchanges, practical use of the R&D results, merchandising support, help with the land to build factories and custom-made support for management in the foundation stage while the support they want to get in the growth stage and in the expansion stage is training assistance and trial production respectively.

본 연구는 충남(천안 아산)지역 중소기업을 대상으로 성장단계별(창업 성장 확장)기업이 필요로 하는 지원정책을 측정하기 위하여 시도 되었다. 분석결과는 다음과 같다. 첫째, 창업단계에서는 자금과 인력, 판로, 기술 그리고 창업 성장 확장단계는 조직 관리를 핵심역할로 인식하였다. 지원정책 관련, 창업단계에서는 자금, 성장단계는 국내마케팅과 인력, 확장단계는 해외마케팅과 연구개발지원을 성장단계별 필요한 지원정책으로 인식하였다. 둘째, 경향방향(방침) 관련, 창업단계는 기존시장진입과 틈새시장진입을 성장단계에서는 시장창출로 인식하였다. 셋째, 핵심인력은 창업단계는 기술과 영업 그리고 경영기획인력, 창업과 확장단계는 마케팅, 확장단계에서는 생산인력을 성장단계별 핵심인력으로 인식하였다. 넷째, 자금은 창업과 성장단계는 기술개발자금, 공장입지확보자금, 인력운영자금, 판로확보자금, 운영자금을 확장단계는 설비투자자금을 성장단계별 필요자금으로 인식하였다. 다섯째, 중점기술 관련, 창업단계는 신제품개발, 기존제품개선, 기존공정개선, 신공정개발, 성장단계는 가공기술, 확장단계에서는 신공정개발을 성장단계별 중점기술로 인식하였다. 여섯째, 판매방식 관련, 창업단계는 대기업납품, 해외시장판매, 공공기관납품, 중소기업납품으로 인식하였다. 일곱째, 창업단계에서는 창업보육지원, 연구개발 지원, 정보교류, 연구개발성과 활용 및 판매지원, 공장설립 입지지원으로 인식하였다. 경영관리와 관련, 성장단계는 교육, 확장단계에서는 시험생산을 지역기관에 요구하는 지원프로그램으로 인식하는 것으로 나타났다.

Keywords

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