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글로벌 기업사례를 통해 본 장수요인 분석

Global company with a focus on case analysis of the longevity factor

  • Choi, Seung-Il (Dept. of International Trade, Changwon National University) ;
  • Kim, Dong-Il (Dept. of Business Administration, Pusan National University)
  • 투고 : 2013.11.15
  • 심사 : 2013.12.20
  • 발행 : 2013.12.28

초록

기업은 시작과 동시에 계속기업을 영위하면서 사회적 책임도 가지게 된다. 하지만 최근 기업의 평균수명이 점점 단축되고 있으며 기업환경 또한 급격하게 변화하고 있다. 따라서 본 연구에서는 글로벌 기업의 장수요인 분석을 통하여 기업의 장수, 즉 계속기업의 해답을 얻고자 하였다. 지멘스와 듀폰의 두 거대 글로벌기업의 장수요인을 분석해 본 결과 그 요인은 사업포트폴리오 변화, 위험관리, 지속적 연구개발, 신뢰경영, 친환경경영등의 요인이 설명되었다. 이는 지속적 내, 외부 환경 분석 및 핵심역량 강화를 통한 책임경영의 구현이 곧 장수경영의 핵심으로 나타나고 있다.

Companies engaged in the enterprise, while still at the start will have social responsibility. But recently, more and more companies will shorten the life expectancy of a corporate environment and is also rapidly changing. In this study, the longevity of global enterprises through the company's longevity factor analysis, that has continued to gain corporate answer. DuPont's global corporate giant Siemens and the longevity of the two factors in analyzing the factors that change the business portfolio, risk management, and continuous research and development, trust management, environmental management and other factors have been described. This ongoing internal and external environment analysis and core competencies by strengthening the implementation of responsible management as the core of the upcoming general management are appearing.

키워드

참고문헌

  1. Arie de Geus, "The living company," Harvard Business Review, 75(2): pp. 51-59, 1997.
  2. Foster, R. and Kaplan, S., "Creative Destruction: Why Companies That Are Built to Last UnderPerform the Market-And How to Successfully Transform Them," Doubleday: NY, 2001.
  3. S. K. Kang, "Longevity in the industry to learn strategies for sustainable growth," The Korea Chamber of Commerce and Industry , 2006
  4. Seung Il, Choi, Oi Sul Jeon, "Companies in The Global age Longevity Study on Success Factors and Develop", Journal of the Korea Entrepreneurship, 5(4), pp. 97-114, 2010.
  5. The bank of Korea, Longevity factors and implications for Japanese companies, The bank of korea Report & Research, 2008-13, 2008.
  6. The Korea Chamber of Commerce and Industry , "Learning from long-lasting company crisis strategy report", The Korea Chamber of Commerce and Industry , 2008.
  7. http://www,dupont.com
  8. http://www.forbes.com
  9. http://www.money.cnn.com/magazines/fortune
  10. http://www.siemens.com

피인용 문헌

  1. A Study on the Radiation Exposure Dose of Brain Perfusion CT Examination a Phantom vol.6, pp.5, 2015, https://doi.org/10.15207/JKCS.2015.6.5.287