Journal of Korean Society for Quality Management (품질경영학회지)

Korean Society for Quality Management (한국품질경영학회)
권호 표지
DOI QR코드

DOI QR Code

A Study on the Application of Korean Standards(KS) Networks to the Development of a Product Portfolio Strategy

제품 포트폴리오 전략 수립을 위한 표준연결망 활용방안 연구

  • Yun, TaeYoung (Graduate School of Public Policy and IT, Seoul National University of Science & Technology) ;
  • Cho, Nam-Wook (Dept. of Industrial & Information Sys. Eng., Seoul National University of Science & Technology)
  • 윤태영 (서울과학기술대학교 IT정책대학원) ;
  • 조남욱 (서울과학기술대학교 글로벌융합산업공학과)
  • Received : 2013.10.23
  • Accepted : 2013.12.10
  • Published : 2013.12.31
Download PDF
⟨ Previous Next ⟩

Abstract

Purpose: The objective of this study is to provide a methodology that can facilitate efficient development of a product portfolio by utilizing Korean Standards(KS) networks. Methods: A case study on a steel manufacturing company is provided. Social network analysis h as been conducted on KS network and KS certification information of the company. Core test standards of a company have been identified. The core standards, then, used to construct a product-standard network of a corresponding industry. Results: As a result of analyzing product-standard networks, a product portfolio of a company has been developed. It has been shown that the candidate product portfolio is a cost-effective alternative in terms of standard maintenance cost. Conclusion: By using social network analysis, standards information can be used to support new product development process.

Keywords

References

  1. Cho, Yoonho, and Bang, JungHae. 2009. "Social Network Analysis for New Product Recommendation." Journal of Intelligent Information system 16(4):183-200.
  2. Han, Yoo-jin, and Park, Yongtae. 2006. "Patent network analysis of inter-industrial knowledge flows." Journal of World Patent Information 28(3):235-247. https://doi.org/10.1016/j.wpi.2006.01.015
  3. Ho, Yvonne, and Chiu, Hongjen. 2013. "A social network analysis of leading semiconductor companies' knowledge flow network." Asia Pacific Journal of Management 30(4):1265-1283. https://doi.org/10.1007/s10490-011-9268-2
  4. Kang, Byung Goo. 2011. "A Study on the Improvement of Brand Power of KS to Enhance Competitive Advantage of a Firm." Journal of Standards and Standardization 1(2):43-62.
  5. Kim, Kanghoe, Chae, Myungsu, Sim, We., and Kwon, Oh-jin. 2012. "An Evaluation for quality of performance of international R&D cooperation by analyzing patent information." Journal of Korea technology innovation society 15(3):722-743.
  6. Kim, Seong-hee, and Chang, Rho-sa. 2010. "The Study on the Research Trend of Social Network Analysis and the its Applicability to Information Science." Journal of Information Management 27(4):71-87. https://doi.org/10.3743/KOSIM.2010.27.4.071
  7. Kim, Yonghak. 2011. Social Network Analysis. Seoul: Parkyoungsa.
  8. Korea Standard Association. 2013. "KS Certification service" Last modified November, 22. http://www.ksa.or.kr/member/login.domethod.
  9. Korean Agency for technology and Standard. 2013. "Korea Standard Information Center" Last modified November, 22. http://www.standard.go.kr/code02/user/0B/03/SerKs_Search.asp.
  10. Kwon, ByungChon, and Cho, Nam-Wook. 2011. "A Study on the Relationship between Social Network of Codeshare and Performances in Airline Industries." Journal of the Korean Society for Quality Management 39(2):271-280.
  11. Lee, JaiHak. 2011. "A Study on the Business Friendly Certification." Journal of Standards and Standardization 1(2):63-69.
  12. Park, Byungsun, Kwahk, KeeYoung, Kim, SunWoong, and Choi, Heung Sik. 2012. "A Study on Relation between Corporate Governance and Business Performance using Social Network Analysis." Korean Management Science Review 29(2):167-183. https://doi.org/10.7737/KMSR.2012.29.2.167
  13. Park, J. H., and Kwak, K. Y. 2013. "The Effect of Patent Citation Relationship on Business Performance. A Social Network Analysis Perspective." Journal of Intelligent and Information Systems 19(3):127-139. https://doi.org/10.13088/jiis.2013.19.3.127
  14. Sternitzke, Christian, Adam, Bartkowski, and Reinhard, Schramm. 2008. "Visualizing patent statistics by means of social network analysis tools." Journal of World Patent Information 30(2):115-131. https://doi.org/10.1016/j.wpi.2007.08.003