참고문헌
- Bauer, R. A. (1996). Consumer behavior as risk taking. In R. S. Hancock(Ed.), Dynamic marketing of a changing world (pp. 387-398). Chicago: American Marketing Association.
- Bayley, G, & Nancarrow, C. (1998). Impulsive purchasing: Qualitative exploration of the phenomenon. Qualitative Market Research, 1(2),99-114. https://doi.org/10.1108/13522759810214271
- Block, L. C., & Keller, P. A. (1995). When to accentuate the negative: The effects of perceived efficacy and message framing on intentions to perform a health-research. Journal of Marketing Research, 32(May), 192-203. https://doi.org/10.2307/3152047
- Chaudhuri, A. (1998). Product class effects on perceived risk: The role of emotion. Journal of Research in Marketing, 15, 157-168. https://doi.org/10.1016/S0167-8116(97)00039-6
- Chaudhuri, A., & Holbrook, M. B. (2001). The chain effects from brand trust and brand affect to brand performance: The role of brand loyalty. Journal of Marketing, 65(April), 81-93. https://doi.org/10.1509/jmkg.65.2.81.18255
- Choi, S, J., Chung, S. J., & Jang, N. K. (2006). Risk perception and risk reduction behavior of housewife consumer as a children's wear purchaser. Journal of Costume Culture, 14(6), 900-916.
- Folkman, S., & Lazarus, R. S. (1980). An analysis of coping in a middle-aged community sample. Journal of Health and Social Behavior, 21, 219-239. https://doi.org/10.2307/2136617
- Herrmann, A., Huber, F., & Braustein, C. (1999). A regret theory to assessing customer satisfaction when alternatives are considered. European Advertising and Consumer Research, 4, 82-88.
- Hur, T. K. (2002). Psychological functions and values of counterfactual thinking. Journal of Korean Psychological, 8(2), 171-190.
- Inman, J. J., & Zeelenberg, M. (2002). Regret in repeat purchase versus switching decisions: The attenuating role of decision justifiability. Journal of Consumer Research, 29(June), 116-128. https://doi.org/10.1086/339925
- Jarvenpaa, S., & Todd, P. A. (1997). Consumer reactions to electronic shopping on the world wide web. International Journal of Electronic Commerce, 1(2), 59-88.
- Kahneman, D., & Miller, D. T. (1986). Norm theory: Comparing reality to its alternatives. Psychological Review, 93(2), 136-153. https://doi.org/10.1037/0033-295X.93.2.136
- Kardes, F. R. (2001). Consumer behavior and managerial decision making. New York: Addison-Wesley Educational Publishers, Inc.
- Kim, E. H., & Jeon, I. S. (2006). Consumer regret: The impact of counterfactual thinking and effects of regret solution efforts on postpurchase behavior. Journal of Korean Marketing Research, 21(4), 165-187.
- Kim, H. D. (2006). A study on the differences of consumer characteristics and post-purchase behavior among impulse purchase groups of internet shopping. Journal of Korean Advertising & Public relations, 7(4), 297-318.
- Ko, S. Y. (2008). An exploratory study categorizing types of unplanned buying-by means of the purchasing decision-making process for clothing products. Korean Society of Consumer Studies, 19(3),147-162.
- Landman, J., & Manis, J. D. (1992). What might have been: Counterfactual thought concerning personal decisions. Psychological Bulletin, 109(May), 456-471.
- Levin, I. P., & Gaeth, G. J. (1988). How consumers are affected by framing of attribute information before and after consuming the product. Journal of Consumer Research, 15(Dec), 374-378. https://doi.org/10.1086/209174
- Maclnnis, D. J., & Patrick, V. M. (2006). Spotlight on affect: Affect and affective forecasting in impulse control. Journal of Consumer Psychology, 16(3), 224-231. https://doi.org/10.1207/s15327663jcp1603_4
- Maheswaran, D., & Meyers-Levy, J. (1990). The influence of message framing and issue involvement. Journal of Marketing Research, 27(3), 361-367. https://doi.org/10.2307/3172593
- Meyerowitz, B. E., & Chaiken, S. (1987). The effect of message framing on breast self-examination attitudes, intention, and behavior. Journal of Personality and Social Psychology, 53, 500-510.
- Na, J. H. (2004). The role of consumer's regulatory focus on postpurchase regret. Journal of Korean Psychological, 5(1), 35-51.
- Peter, J. P., & Ryan, M. J. (1976). An investigation of perceived risk at the band level. Journal of Electronic Commerce, 7(3), 101-131.
- Roese, N., Hur, T., & Pennington, G.(1999). Counterfactual thinking and regulatory focus: Implication for action versus inaction and sufficiency versus necessity. Journal of Personality and Social Psychology, 77, 1109-1120. https://doi.org/10.1037/0022-3514.77.6.1109
- Roese, N. J., & Hur, T. (1997). Affective determinants of counterfactual thinking. Social cognition, 15, 333-350.
- Rook, D. W., & Hoch, S. J. (1985). Consuming impulses. Advances in Consumer Research, 12, 23-27.
- Simonson, I. (1992). The influence of anticipating regret and responsibility on purchase decisions. Journal of Consumer Research, 19(June), 105-118. https://doi.org/10.1086/209290
- Stem, H. (1962). The significance of impulse buying today. Journal of Marketing, 26(April), 59-62. https://doi.org/10.2307/1248439
- Sudgen, R. (1985). Regret, recrimination and rationality. Theory and Decision, 19, 77-99. https://doi.org/10.1007/BF00134355
- Taylor, J. W. (1974). The role of risk in consumer behavior. Journal of Marketing, 38, 54-60. https://doi.org/10.2307/1250198
- Taylor, J. W. (1997). A regret theory approach to assessing consumer satisfaction. Marketing Letters, 8(2), 229-238. https://doi.org/10.1023/A:1007966621364
- Tsiros, M., & Mittal, V. (2000). Regret: A model of its antecedents and consequences in consumer decision making. Journal of Consumer Research, 26(Mar), 401-417. https://doi.org/10.1086/209571
- Weinberg, P. P., & Gottwald, W. (1982). Impulsive consumer buying as a result of emotions. Journal of Business Research, 10, 43-57. https://doi.org/10.1016/0148-2963(82)90016-9
- Zeelenberg, M., & Pieters, R. (2004). Beyond valence in customer dissatisfaction: A review and new findings behavioral responses to regret and disappointment in failed services. Journal of Business Research, 57(4), 445-455. https://doi.org/10.1016/S0148-2963(02)00278-3