The Empirical Study on the Success Factors of IT Adoption in Korea Service Industry

  • Kim, Jin-Soo (School of Business, Chung-Ang University) ;
  • Ka, Hoe-Gneung (Candidate at Graduate School of Business Administration, Chung-Ang University) ;
  • Hwang, In-Ho (Candidate at Graduate School of Business Administration, Chung-Ang University)
  • Received : 2010.06.24
  • Accepted : 2010.08.20
  • Published : 2010.09.30

Abstract

This study is to present effective ways of IT adoption as a new growth engine for vitalizing service industry. The paper identifies key success factors of IT adoption and analyzes empirically its' impact on user satisfaction. Additional analysis of control effect by company sizes is conducted. For data sampling, among 1590 companies in IT systems, equipment, and software, 1570 companies participated and total 2,000 questionnaires were collected. In order to analyze main effect analysis and control effect, Structural Equation Modeling method was applied. The result show that there are significant effect between key success factors and user satisfaction. Based on the result, the paper suggests effective way of IT adoption according to company sizes.

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