대한안전경영과학회지 (Journal of the Korea Safety Management & Science)

  • 제11권2호
  • /
  • Pages.187-195
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  • 2009
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  • 1229-6783(pISSN)
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  • 2288-1484(eISSN)
대한안전경영과학회 (Korea Safety Management & Science)
권호 표지

이동 통신 서비스 품질에 관한 연구 - 효율성 분석을 중심으로 -

A Study on Mobile Communication Service Quality

  • 발행 : 2009.06.30
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⟨ 이전 논문 다음 논문 ⟩

초록

Various kinds of service measurement including the development of the measurement of service quality have been developed. Especially the mobile telecommunication service being represented by the mobile communication company would be the mostly developed area. Its service development can be understood along with the development of the telecommunication companies as well as cellular companies. It is a differentiated phenomenon in the current research, such as the organic influence between the service quality and product. Of course there are such products placed on sale and enjoyed the common service, but at present there is another case that the product is on the market exclusively with the mobile company in here. This article is to estimate service efficiency for Mobile Communication and Cellular company. In this paper, We tried to measure the service quality and overall satisfaction by using Data Envelopment Analysis(DEA), degree of combination and top2box which is a little bit different methodology from traditional ones. This paper uses CCR model in DEA to measure service efficiency in the Mobile Communication.

키워드

참고문헌

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