A Case Study about Managing Waiting Time for Raising Customer's Satisfaction in the Medical Service

의료서비스에서 고객 만족도 제고를 위한 대기시간 관리에 관한 사례 연구

  • Park, Chan-Kwon (School of Business Administration, Kyungpook National University) ;
  • Kwag, Eun-Jwoo (Dept. of Nursing, The Catholic University of Korea)
  • 박찬권 (경북대학교 대학원 경영학부) ;
  • 곽은주 (카톨릭대학교 대학원 간호학과)
  • Published : 2009.09.30

Abstract

The waiting time makes the customer be bored, and is the reason to obstruct the service quality evaluation. The managing waiting time appears to be the most important task, in accordance of physical inconvenience especially because the customers of the medical service are supplied in the unstabled status. Therefore, necessity and object of managing waiting time in the medical service were presented through the definition of waiting time and the consideration about preceding study, and the main cause of the waiting time was analyzed, furthermore the measure of actually indicated waiting time and various ideas for reducing the time were presented lastly as selecting a case study participative hospital for achieving the study object. This study will be one of role model as a solution to reduce the waiting time in each medical institution.

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