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A Study on the Development of the Broadcast Content Creators' Information Behavior Model through Analysis of the Planning Process

방송기획과정 분석을 통한 방송콘텐츠 창작자의 정보활동모형 개발에 관한 연구

  • 이정연 (경기대학교 인문과학연구소)
  • Published : 2009.12.30

Abstract

This study is aimed at developing a broadcast content creators' information behavior model through analysis of the process of information use including an integrated perspective such as cognitive, emotional and environmental aspects. Broadcast content creators have a common cognitive process and pools of information exchange and integration. In order to have emotional empathy with the general public they search and use the news and human and everyday life information seeking (ELIS). The most important thing is the context of social norms and culture in the broadcasting community and information about judgment is subjective and empirical.

본 연구는 인지적, 정서적, 환경적 측면을 포함한 통합적 관점에서 방송콘텐츠 창작자들이 방송기획과정에서 정보를 이용하는 과정을 분석하여 정보활동모형을 개발하였다. 방송콘텐츠 창작자들은 공통된 인지적 프로세스 단계를 통해 정보의 교환과 통합을 이루며, 대중과의 정서적 공감을 위하여 최근의 뉴스와 인간 및 일상생활전반에 대한 정보를 끊임없이 탐색한다. 또한 정보의 시대성과 시의성, 방송사회내의 규범과 문화적 맥락도 중요한 정보원이며 정보에 대한 판단은 주관적이며 경험적으로 이루어지고 있음을 밝혀내었다.

Keywords

References

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