대구시 인테리어 디자인 사무실의 경영에 관한 조사 연구

A study on the Management of an Interior Design Office in Daegu

  • 조영미 (영남대학교 가족주거학과) ;
  • 안옥희 (영남대학교 가족주거학과) ;
  • 박의정 (대구예술대학교 인테리어디자인과)
  • 발행 : 2009.02.25

초록

Today, importance is being placed on interior design and thus the scope of interior design market became very large. Management environment of an interior design office, however, often faces manu difficulties to meet a variety of customers' demand, so that expert and reasonable management ability is required. Accordingly, this study was conducted to provide basic materials on management environment for maximizing profit generation of an interior design office by investing real management situation on the subject of persons participating in management of an interior design office. As a result of investigation of 80 interior design offices which was registered in Daegu, design ratio of most of the offices was found to be less than 20% due to building owners' lack of recognition of and insufficient legal systems, and in spite that there was a department or staff fully in charge, top management makes an estimate. With regard to importance of interior design, it was found that they regarded reliability with customers as most important, and give priority to practical ability and human nature in employing a new comer. It was revealed that most offices have neither department taking fully charge of marketing, nor positive publicity, and in outside activities, the major of management have high relation with sales.

키워드

참고문헌

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