Journal of the Korea Safety Management & Science (대한안전경영과학회지)

Korea Safety Management & Science (대한안전경영과학회)
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Development of Personalized Insurance Product Recommendation Systems based on Artificial Neural Networks

인공신경망 기반의 개인 맞춤형 보험 상품 추천 시스템 개발

  • Seo, Kwang-Kyu (Dept. of Industrial Information and Systems Engineering, Sangmyung University)
  • 서광규 (상명대학교 산업정보시스템공학과)
  • Published : 2008.12.30
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Abstract

Many studies on predicting and recommending information and products have been studying to meet customers' preference. Unnecessary information should be removed to satisfy customers' needs in massive information. The some information filtering methods to remove unnecessary information have been suggested but these methods have scarcity and scalability problems. Therefore, this paper explores a personalized recommendation system based on artificial neural network (ANN) to solve these problems. The insurance product recommendation is adapted as an example to demonstrate the proposed method. The proposed recommendation system is expected to recommended a suitable and personalized insurance products for customers' satisfaction.

Keywords

References

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