Critical Success Factors of REID-based Fisheries Traceability Systems: From the Perspectives of Consumers and Suppliers

RFID기반수산물이력제의 성공요인에 대한 탐색적 연구 -소비자 및 공급자 관점을 중심으로-

Recently, fisheries safety has been a matter of primary concern among consumers and suppliers. This phenomenon made them require the introduction of fisheries traceability systems. For traceability systems to be effective, automatic identification means play an important role. Therefore, RFID-based fisheries traceability systems are more required than barcode-based fisheries traceability systems. Unlikely EU and Japan, Korea did not accept mandatory traceability regulations. But Many countries began to accept mandatory traceability regulations to diminish food risks. So Korea is expected to adopt them in the near future. The purpose of this study is to find what benefits are generated from the adoption of RFID-based fisheries traceability systems and are related to their success. To do these, this study investigated primary benefits of RFID-based fisheries traceability systems from the perspectives of consumers and suppliers. Consumers' benefits were derived from the perceived risk dimensions. And suppliers' benefits were derived from operational benefits of RFID systems. To purify the benefits from RFID-based fisheries traceability systems, reliability and factor analysis were used. And the refined benefits of RFID-based fisheries traceability systems were additionally analyzed to find which benefits were significantly related to fisheries traceability systems' success. According to the analysis results, all risk dimensions except social risk were significantly related to their success. But in the benefits of suppliers, only "recalls and counterfeits" factor was significantly related to their success. These results implied that fisheries traceability systems should be based RFID technology instead of barcode and fisheries traceability systems were related to almost food risk dimensions. It's because these significant factors are related all food risks except social risk and the benefits of suppliers can be derived from only RFID technology.