Journal of the Korean Society of Clothing and Textiles (한국의류학회지)

The Korean Society of Clothing and Textiles (한국의류학회)
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Tween Girls and Their Mothers: Clothing Decision Criteria and Body Satisfaction

Tweens 여학생과 어머니의 의복의사결정과 신체 만족도에 대한 연구

  • 이승희 (숙명여자대학교 의류학과) ;
  • ;
  • Published : 2007.12.31
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Abstract

The purpose of the research was to explore clothing characteristics that tween girls(ages 9-14) consider important when deciding what to wear, as well as what the tween girls' mothers believe that their daughters value. The purposive sample consisted of 41 mother-daughter pairs recruited by $[TC]^2$ (Textile/Clothing Technology Corporation). Subjects were divided into younger(9-11) and older(12-14) normal- and plus-size groups based on Body Mass Index(BMI). There were significant differences between mothers and daughters in rating the importance of seven decision criteria concerning what to wear. The entire tween girls reported that clothes that fit well as the most important criteria in deciding what to wear. Clothes that were comfortable was the only criterion significantly related to the tween girls' body dissatisfaction scores. Mothers rated clothes that are the newest fashion and that friends would be wearing as being significantly more important than their daughters reported. There was a significant negative correlation between tween girls' body dissatisfaction scores and choosing clothes that are comfortable. Normal-size tweeen girls and their mothers differed significantly only when considering the newest fashion and what friends would be wearing. Plus-size tween girls and their mothers differed significantly for four criteria: fit, comfort, best looking, and what friends would be wearing. Both younger and older groups differed with mothers concerning what friends would be wearihng. Additionally, younger girls placed significantly more emphasis than their mothers fit. Older girls did not consider the newest fashion an important a decision criterion, but their mothers believed that they did.

총 41쌍의 트윈 여학생과 어머니가 $[TC]^2$ (Textile Clothing Technology Corporation)에서 데이터 조사에 참여하였다. 참가자들은 미국 질병관리 및 방지국(CDC- Center for Disease Control and Prevention)의 자료를 바탕으로 그들의 BMI(체질량지수, Body Mass Index)를 기초로 하여 보통체중과 과체중으로 나누어 졌고, 다시 9살에서 11살 사이의 younger그룹과 12살에서 14살 사이의 older 그룹으로 나뉘어졌다. 설문조사를 이용한 Quantitative 리서치 방법을 이용하여 조사되어졌다. 의복착용 의사결정 요소와 바디 만족도에 관한 조사로 보통체중/과체중, Younger/Older 그룹에 대하여 연구가 진행되었다. 자료분석은 SPSS 12.0을 사용하여 기술 통계분석, 상관분석, 대응표본 분석 등으로 결과를 도출하였다. 7개 항목의 의복 의사경정 요소 중 의복이 몸에 잘 맞는 것과 의복의 편안함을 가장 중요한 요소로 뽑았다. 대응표본 분석결과 어머니들이 관찰한 여학생의 의복의사결정 중 중요한 것으로는 새로운 패션(Newest fashion)과 여학생의 친구들이 무엇을 입는가(newest fashion means: 2.80 and 3.37, p=0.007; what friends would be wearing means: 2.07 and 3.24, p=0.000)를 더 중요하게 생각하는 것으로 나타났다.

Keywords

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