국제합작투자의 파트너쉽과 사업성과

Partnership and Business Performance of International Joint Venture

  • 여경철 (강남대학교 경제통상학부)
  • 투고 : 2006.07.18
  • 심사 : 2006.08.18
  • 발행 : 2006.09.25

초록

This paper examined partnership and business performance of international joint venture. Based on the analysis of the sixty-three international joint venture cases, the following results were found. First, it was found that the partnership of commitment have a significant positive influences on the business performance of marketing and distribution sectors in international joint venture. Second, the partnership of complementarity have a significant positive influences on the business performance of marketing and distribution sectors in international joint venture. Third, the partnership of trust have a significant positive influences on the human resources efficiency of marketing sector in international joint venture.

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