초록
Cyber counseling, one of the most compatible type of consultation for the information society, enables people to reveal their mental agonies and private problems anonymously, since it does not require face-to-face interview between a counsellor and a client. However, there are few cyber counseling centers which provide high quality and trustworthy service, although the number of cyber counseling center has highly increased. Therefore, this paper is intended to enable an appropriate consultation for each client by analyzing client propensity using Bayesian variable selection. Bayesian variable selection is superior to stepwise regression analysis method in finding out a regression model. Stepwise regression analysis method, which has been generally used to analyze individual propensity in linear regression model, is not efficient since it is hard to select a proper model for its own defects. In this paper, based on the case database of current cyber counseling centers in the web, we will analyze clients' propensities using Bayesian variable selection to enable individually target counseling and to activate cyber counseling programs.