The Modeling on Manufacturing Strategy of Competitive Environment

경쟁환경을 고려한 생산전략에 관한 모형

  • 장현기 (명지대학교 산업공학과) ;
  • 김창은 (명지대학교 산업공학과)
  • Published : 2003.12.01

Abstract

A strategic plan for an immediate situation must be present in a business enterprise to deal actively and efficiently with the demand environment of new customer. The purpose of this paper is to provide research about the manufacturing strategy situations of the Korean manufacturing company. And this paper is a part of Modeling on Manufacturing Strategy. We emphasizes the importance of dynamism and complexity on the competitive environment, and classify the manufacturing strategy by trade-off model, cumulative model, sandcone model, strategic fit model, and competitiveness model.

Keywords

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