Journal of Fashion Business (패션비즈니스)
- Volume 4 Issue 3
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- Pages.15-33
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- 2000
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- 1229-3350(pISSN)
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- 2288-1867(eISSN)
A Study on the New Ecology Fashion
뉴에콜로지 패션에 관(關)한 연구(硏究)
- Ha, Min-A (Dept. of Clothing & Textiles, Ewha Womans University) ;
- Cho, Kyu-Hwa (Dept. of Clothing & Textiles, Ewha Womans University)
- Published : 2000.09.30
Abstract
The purpose of this thesis is to suggest the new ecology fashion through the comprehensive approach to analyze the difference of characteristics between ecology fashion established before the early 1990's and new ecology fashion advented in the late 1990's and create the design inspired by the image of new ecology fashion. As a method of accomplishing this research, the articles and magazines related to the fashion were examained. Also internet was surfied for studying social and cultural background of new ecology and examining the trend of new ecology expressed at design at first. Through examining the fashion mode in the late 1990's related to the trend of new ecology, the characteristics of new ecology fashion have been devided by the fabric, color and detail and drown out three images of new ecology fashion. The cultural background of new ecology is advent of fusion, techno and zen culture in the late 1990's. The characteristics of new ecology fashion are as follows. As regards of the fabrics, It's been used naturalized synthetic fabrics such as lycra and tencel produced by the advanced technology as well as luxurious natural fabrics. As the aspect of colors, on the basis of neutral colors shown to the previous ecology fashion, the wide range of colors including the vivid colors has been presented sophisticatedly. The most evident characteristic of new ecology fashion is the increase of details, along with keeping the minimal style. According to this trend of new ecology fashion, three charicteristic images can be extracted ; the techno ecology, the modern ecology and the romantic ecology. As the megatrend sustained during the late 1990's, the trend of new ecology was the mainstream not only of the fashion but also of the human life style, and has the potential continued in the 2000's.
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