패션비즈니스 (Journal of Fashion Business)
- 제4권4호
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- Pages.107-121
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- 2000
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- 1229-3350(pISSN)
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- 2288-1867(eISSN)
서울시내(市內) 여중고생(女中高生)의 화장품(化粧品) 소비실태(消費實態) 조사연구(調査硏究)
A Study on the Consuming Condition of Cosmetics of Female Students in Middle and High Schools
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Cho, Kyu-Hwa
(Dept. of Clothing & Textiles, Ewha Womans University) ;
- Chun, Bo-Kyung (Dept. of Clothing & Textiles, Ewha Womans University)
- 발행 : 2000.12.30
초록
The purpose of this study is to offer basic data to adolescents' cosmetic culture by investigating and analysing the choices made by female students who have been becoming principle consumers of cosmetics these days. Firstly, social and cultural backgrounds and concepts of N generation, and then characteristics and influencing powers of female students were reviewed. And this study also included questionnaire surveys of 500 female students in middle and high schools located in Seoul. Data were processed using a SPSS
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