A Study on suitability of Maternity Dress on the Market - Spring & Summer Clothes -

시판 임부복의 적합성에 관한 연구 - 봄.여름 의복을 중심으로-

  • 최혜선 (이화여자대학교 의류직물학과) ;
  • 김소라 (이화여자대학교 대학원 의류직물학과) ;
  • 최진희 (이화여자대학교 대학원 의류직물학과)
  • Published : 2000.08.01

Abstract

The purpose of this study was to survey about the suitability of maternity dresses on the market and thus to contribute for the maternity dress makers to produce clothes which are ergonomic and wanted by customers. The chief designers of the two major maternity dress makers were questioned about design and production planning, and 195 subjects who had an experience of delivery within a year were questioned about their consumer behavior, preference, and body fitting. The suggestions according to the results of the questionnaire of maternity dress makers and customers were as follows : 1. The most important item, an one-piece dress should be produced a lot more than other items. 2. The designs of maternity dress should be more simple, sophisticated, and natural. 3. The colors of pastel tone rather than trendy colors should be used. 4. The materials of maternity dress should be washable and able to help pregnant women's activity. 5. The front patterns of maternity dress should have more ease than the back patterns have, to cope with increasing abdominal girth and bust girth.

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