A Study on Fashion Business Reengineering for Korean Fashion Industry

우리 나라 패션 산업을 위한 패션 비즈니스 리엔지니어링에 관한 연구

The purpose of this study is to remind the necessity of reengineering establishment of future-oriented fashion industry and to research the devices for the devices for the system establishment at this present time when the consumer\`s demands level is extremely high. This research has been done by the literature review of the relative articles, books and the case study. First, through the analysis of the important changes and movements of fashion industry environment by the environmental interpretation model of Draft and Weick, the strategic development, corresponding the environment change of fashion industry, has been attempted. Second, this study examined QR integration management method according to the Kunz\`s behavior theory of the apparel firms. Third, as the prior occupation strategy regarding the things can be done very well from now on the things are needed, the necessity and establishment of SCM, based on companionship and beyond the boundary between the companies has been studied through the exchange of the data of manufacture and sales which has been regarded as the secret of the companies. Finally, to become a company to lead the market, in addition to the re-organization of the internal process of a company with the leadership which has the clear vision for the consumer\`s satisfaction, the process have ti be integrated under the cooperation with its business partners and the cost have to be reduces, and the which takes to correspond to the consumer\`s requirements have to be reduced.