환경보호 측면에서 본 리필제품의 소비자이용 및 소비자인지에 관한 연구

Consumer Use and Awareness of Refill Products Examined in Perspective of Environmental Protection

The purpose of this study was to understand consumer use and awareness of refill-products in perspective of environmental protections. One hundread seventy-four married women living around Cheongju-city were selected because married women are the major buyers of refill-procucts. The major findings were as follows: 1) While detergents refill-products were found to be the most favorable one, cosmetics refill-products were found to be the worst favorable. 2) Married women complained different quality and quantity between refill-products and nonrefill-products in general. 3) Price was the most important reason to use refill-products rather than environmental protection. 4)The more respondents had refill-products information, the more respondents used refill-proeucts 5) The level of consumer awareness of refill products examined in perspective of enviornmental protection was found to be very high(3.3/4). 6)There was no significant relatioships between consumer use and awareness of refill-products examined in perspective of environmental protection.