Korean Business Review (산학경영연구)
- Volume 11
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- Pages.83-100
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- 1998
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- 1738-0669(pISSN)
A Theoretical Foundation for Examination of the Impacts of the Cross-Functional Integration Factors upon the New Product Development Performance
신제품개발 성과에 영향을 미치는 부서간 협력요인에 관한 이론적 토대
- Shim, Jong-Seop (Department of Business Administration, Kangwon National University) ;
- Lee, Mun-Sung (Department of Business Administration, Kangwon National University)
- Published : 1998.12.31
Abstract
The objective of our study is to build a theoretical framework for the examination of impacts of cross-functional integration upon new product development performance(NPDP). For this purpose, we have concentrated our efforts on systematically delving into how cross-functional integration factors affect upon the interdepartmental cooperation and upon the NPDP while dividing those critical integration factors into the structural and the infra-structural ones. We have selected interdepartmental job-rotation, consigning of papers, and cross-functional teem meeting as structural cross-functional integration factors. On the other hand, we have chosen Quality Functional Deployment(QFD), Concurrent Engineering(CE), and Evaluation and Reward Systems as those infra-structural cross-functional integration factors. After identifying those integration factors, we have carefully searched the relationship between those integration factors and those cooperation variables (interdepartmental common goal, interdepartmental interactions, and common sharing of ideas and informations) to look into how they affect upon the NPDP. Among cross-functional integration and NPDP related studies, our study is the first to show systematically how strongly infra-structural integration factors affect upon the achievement of interdepartmental cooperation and the improvement of NPDP. Considering the limitation of our resources and time available for this research, we have limited our study to building only a theoretical framework for future empirical studies to look into how cross-functional integration variables are related with NPDP.
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